Senior Drinkware Product Lead | Strategy & Innovation

BDA, LLC; Hong Kong; Hybrid; HKD 743,000 - 938,000; Full time

Job summary

BDA is seeking a Product Manager specializing in drinkware to drive strategy, assortment development, and category growth. You will partner with design, engineering, sourcing, and sales to shape the portfolio from concept through launch, balancing innovation with cost, quality, and speed to market.

Based in Hong Kong or Shenzhen with hybrid onsite work, you will leverage market insights to deliver differentiated products for top brands.

Qualifications

• Experience in drinkware, hydration products, or related consumer categories.
• Proven success launching physical consumer products.
• Strong understanding of trends, materials, design, and competitive differentiation.
• Experience building roadmaps and multi-year product plans.

Responsibilities

• Develop and execute a multi-year strategy for the drinkware category.
• Build a differentiated assortment across insulated drinkware and related accessories.
• Lead product development from concept to launch with cross-functional teams.
• Collaborate with global sourcing and manufacturing to balance cost and speed to market.
• Use market intelligence and analytics to inform assortment decisions.

Skills

Drinkware

Product management

Category development

Merchandising

Market trends

Cross-functional leadership

Sourcing collaboration

Education

Bachelor's degree in Business, Product Management, Marketing, Industrial Design, Merchandising, or a related field

Job description

BDA is seeking a Product Manager specializing in drinkware to drive strategy, assortment development, and category growth. You will partner with design, engineering, sourcing, and sales to shape the portfolio from concept through launch, balancing innovation with cost, quality, and speed to market.

Based in Hong Kong or Shenzhen with hybrid onsite work, you will leverage market insights to deliver differentiated products for top brands.