Regional Marketing Manager

Vistra; Hong Kong; Hybrid; HKD 420,000 - 720,000; Full time

Benefits offered by this job

Flexible hybrid working arrangement

Celebration leave

Medical insurance

Dental coverage

Wellness allowance

Competitive annual leave

Mentorship program

Professional membership reimbursement

Job summary

Vistra in Hong Kong is seeking a Regional Marketing Manager to support regional campaigns and global activation. You will work with the Regional Head of Marketing to coordinate campaigns, events, and materials, ensuring a high-quality regional brand experience.

The role emphasizes attention to detail, a learning mindset, and collaboration across global teams. Fluency in Chinese and English is required, with a hybrid Hong Kong work arrangement.

Qualifications

• 5+ years of experience in marketing, marketing planning, events, campaign execution, or related marketing roles.
• Ability to manage multiple tasks and deadlines effectively.
• Familiarity with HubSpot or similar tools.
• Knowledge of webinar planning and execution, including Zoom or equivalent.
• Strong communication and teamwork skills.
• Positive, proactive attitude with a willingness to learn and grow.
• Strong proficiency in both Chinese and English.

Responsibilities

• Campaign & Activity Coordination: Help execute global campaigns at regional level and drive demand generation with local leads.
• Event & Client Engagement Support: Coordinate regional events, webinars, and client engagements with attention to experience quality.
• Marketing Asset Management: Organize regional materials and ensure assets are up-to-date and accessible.
• Operational & Administrative Support: Assist campaign setup/tracking in HubSpot and support budget tracking and invoicing.
• Team Support & Development: Provide day-to-day support to regional leaders and collaborate with global teams.

Skills

Marketing experience

Campaign execution

HubSpot

Webinar planning

Bilingual English/Chinese

Tools

HubSpot

Job description

Its never been a more exciting time to join Vistra.

At Vistra our purpose is progress. We believe that our clients have the power to change the world and to do great things for global progress, and we exist to remove the friction that comes from the complexity of global business - to help our clients achieve progress without friction.

But progress only happens when people come together and take action. And we're absolutely committed to building a culture where our people can do just that.

This individual is a highly organized and proactive Regional Marketing Manager to support the execution of regional marketing activities and global campaign activation. Should demonstrate an ROI mindset on marketing initiatives, targeting specific metrics such as an improved brand awareness of Vistra / increased lead generation / Net Revenue Retention (NRR) or improvements to the conversion of opportunities.

Also utilizes storytelling skills and creative intelligence that delivers differentiation in a content-rich multi-channel environment.

This role works closely with the Regional Head of Marketing and/or the Regional Marketing Director to ensure smooth delivery of campaigns, events, and marketing initiatives within the region. You will play a key role in coordinating logistics, managing assets, and supporting day-to-day marketing operations.

This is an excellent opportunity for someone with a strong attention to detail and learning mindset, looking to grow within a global marketing organization.

Key responsibilities:

Campaign & Activity Coordination

• Support execution of global campaigns at the regional level
• Drive demand generation (online and offline) by collaborating with marketing teams and local and regional business leads
• Coordinate timelines, deliverables, and internal communications for marketing activities
• Assist in adapting global materials for regional use

Event & Client Engagement Support

• Coordinate logistics for regional events, webinars, and client engagements
• Support both marketing-led and sales-led activities
• Ensure high-quality and consistent experience for clients and prospects

Marketing Asset Management

• Organize and maintain regional marketing materials and collateral
• Ensure assets are up-to-date, properly stored, and accessible to local teams
• Support distribution of materials across sales and marketing stakeholders

Operational & Administrative Support

• Assist with campaign setup and tracking in HubSpot
• Support reporting and tracking of regional marketing activities
• Help manage internal processes to ensure efficient execution
• Support budget tracking and reconciliation for regional marketing activities
• Coordinate with vendors and support invoice processing
• Ensure timely and accurate documentation of expenses

Team Support & Development

• Provide day-to-day support to the Regional Head of Marketing and/or Marketing Director
• Collaborate with global marketing and product marketing teams as needed
• Build foundational knowledge of solutions, ICP, and marketing processes

Key requirements:

• 5+ years of experience in marketing, marketing planning, events, campaign execution, or related marketing roles
• Ability to manage multiple tasks and deadlines effectively
• Familiarity with HubSpot or similar tools preferred
• Have knowledge of webinar planning and execution, including experience using executing webinars and able to use the webinar tools such as Zoom or equivalent in local- market platforms
• Strong communication and teamwork skills
• Positive, proactive attitude with a willingness to learn and grow
• Strong proficiency in both Chinese and English

Company Benefits:

At our Hong Kong office, we believe in putting our employees' well-being first! We offer a flexible hybrid working arrangement and celebration leave.

Additionally, we provide comprehensive medical insurance and dental coverage, wellness allowance and competitive annual leave entitlement to support your well-being and time to recharge or explore your passions out of work.

As advocates of continuous learning and professional development, we provide an internal mentorship program and reimburse professional membership fees for certifications like CA, or ACCA, ensuring you stay ahead in your field.