Marketing Manager (Private Fund House)

PeopleSearch Limited; Hong Kong; Presencial; HKD 550.000 - 900.000; Jornada completa

Descripción de la vacante

PeopleSearch Limited is seeking a dynamic Marketing Manager to drive brand awareness, investor engagement, and fundraising support for our private fund management platform in Hong Kong. You will work with investment and investor relations teams to strengthen market presence among institutional and professional investors.

You will develop and execute marketing strategies, organize investor roadshows and client events, manage campaigns, and produce materials such as pitches, fund updates, and

Formación

• 5–8 years of marketing experience in asset management or financial services.
• Experience organizing investor events and roadshows.
• Strong knowledge of investment products, capital markets and alternative strategies.
• Excellent written and spoken English; Mandarin/Cantonese a plus.
• Proven project management and stakeholder management skills.

Responsabilidades

• Develop and execute comprehensive marketing strategies to enhance brand positioning and support fundraising.
• Plan, coordinate and manage investor roadshows, campaigns and promotional activities.
• Organize high-quality client events, conferences, seminars, webinars and networking functions.
• Collaborate on marketing materials, pitch books, presentations and fund updates.
• Manage relationships with external vendors, media partners and industry associations.
• Support fundraising initiatives through targeted marketing campaigns and investor programs.
• Maintain and update website content, social media channels and digital platforms.
• Monitor marketing performance metrics and provide reports and recommendations.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Ensure all activities comply with regulatory and compliance requirements.

Conocimientos

Marketing strategy

Event planning

Stakeholder mgmt

Digital marketing

CRM tools

Educación

Bachelor's degree in Marketing

Herramientas

CRM systems

Microsoft Office

Marketing analytics tools

Descripción del empleo

We are seeking a dynamic and experienced Marketing Manager to join our private fund management platform. This role will be responsible for driving brand awareness, investor engagement, and business development support through strategic marketing initiatives, roadshows, conferences, and client events. The successful candidate will work closely with investment, investor relations, and senior management teams to strengthen the firm's market presence among institutional and professional investors.

Key responsibilities

Develop and execute comprehensive marketing strategies to enhance the firm's brand positioning and support fundraising activities.

Plan, coordinate, and manage investor roadshows, marketing campaigns, and promotional activities across key markets.

Organize and execute high-quality client events, conferences, seminars, webinars, and networking functions for institutional investors, family offices, private banks, and intermediaries.

Collaborate with investment and investor relations teams to prepare marketing materials, pitch books, presentations, factsheets, and fund updates.

Manage relationships with external vendors, event agencies, media partners, and industry associations.

Support fundraising initiatives through targeted marketing campaigns and investor engagement programs.

Maintain and update website content, social media channels, and digital marketing platforms.

Monitor marketing performance metrics and provide regular reports and recommendations to management.

Conduct market research and competitor analysis to identify industry trends and business opportunities.

Ensure all marketing activities and materials comply with relevant regulatory and compliance requirements.

About you

Bachelor's degree in Marketing, Business Administration, Communications, Finance, or a related discipline.

Minimum 5-8 years of marketing experience gained within asset management, private equity, hedge funds, private credit, family offices, or financial services.

Proven experience in organizing investor roadshows, conferences, seminars, and client events.

Strong understanding of investment products, capital markets, and alternative investment strategies is highly preferred.

Excellent project management and event coordination skills with the ability to manage multiple initiatives simultaneously.

Strong stakeholder management skills and experience working with senior executives and external partners.

Excellent written and verbal communication skills in English; Mandarin and Cantonese would be an advantage.

Proficiency in Microsoft Office, CRM systems, and digital marketing tools.

Self-motivated, detail-oriented, and able to thrive in a fast-paced environment.