Marketing Intern

LVMH Group; Hong Kong; On-site; HKD 134,000 - 201,000; Part time

Job summary

LVMH Group is seeking a Marketing Intern for a 6-month internship in our Hong Kong office, reporting to the Brand Manager. You will contribute to brand rejuvenation for a leading luxury portfolio, supporting campaigns, assets, and market insights while coordinating with agencies and cross-functional teams.

You will gain hands-on experience in brand and digital marketing within a prestigious luxury group, with opportunities to learn budgeting, POs, and invoicing in a fast-paced environment.

Qualifications

• Currently pursuing a degree in Hong Kong with eagerness to learn brand processes
• Proactive problem-solver who takes initiative and proposes solutions
• Deep understanding of Hong Kong culture, Gen Z trends, and local scene
• Outgoing, motivated, and comfortable representing the brand at events
• Strong interest in luxury lifestyle, wines & spirits, and social media trends
• Meticulous with budget tracking, POs, and invoice management using MS Office
• Fluent in Cantonese and English; additional languages a plus

Responsibilities

• Brand support for the Johnnie Walker Brand Marketing team in Hong Kong.
• Assist planning and delivering Above-The-Line campaigns and integrated activations.
• Coordinate with agencies and cross-functional teams to ensure on-time market execution.
• Assist with asset preparation, campaign toolkits, and post-campaign reviews.
• Conduct market, competitor, and social media analysis to track campaign performance.
• Support marketing operations, including budget tracking, PO creation, and invoice processing.
• Help ensure efficient deployment of marketing investments.

Skills

Proactive

Gen Z fluency

Outgoing personality

Brand & digital

Operational precision

Cantonese & English

Education

Pursuing a degree in Hong Kong

Tools

Microsoft Office

Job description

For generations, our 27 Maisons, including Dom Pérignon, Veuve Clicquot, and Hennessy, have defined luxury. Now, it's your turn. Imagine a career fueled by passion and creativity, where you redefine what's possible. We seek individuals who thrive in collaborative environments, sharing our love for craftsmanship, elegance, and integrity. We celebrate diversity and the pursuit of excellence.

We're thrilled to announce the opening for a Marketing Intern to join our 6-month internship program in our Hong Kong office, reporting to Brand Manager .

Job responsibilities

How you will contribute…

Key responsibilities:

• Brand Support: Dedicated internship headcount within Johnnie Walker Brand Marketing, Hong Kong, supporting a business-critical brand rejuvenation.
• Campaign Execution: Provides direct executional support to the Brand Manager in planning and delivering Above-The-Line campaigns and integrated activations aimed at recruiting legal-age Generation Z consumers.
• Workflow Coordination: Coordinates with agency partners and cross-functional teams to ensure timely market execution, while proactively learning and managing internal commercial workflows to keep projects on track.
• Asset Management: Supports the preparation of brand materials, campaign toolkits, and post-campaign reviews.
• Market Intelligence & Reporting: Conducts market, competitor, and social media analysis (including Instagram and Threads) to track campaign performance, identify youth culture trends, and support internal reporting.
• Operations & Finance: Provides essential marketing operations support, including budget tracking, Purchase Order creation, and invoice processing.
• Execution Excellence: Crucial for ensuring the efficient deployment of marketing investments and maintaining overall execution excellence in the market.

Profile

We are looking for unique and amazing talent who:

• Education & Drive: Are currently pursuing a degree in Hong Kong, with an eagerness to learn, solve problems, and understand the "why" behind brand processes rather than just following instructions.
• Proactive Problem-Solver: Are resourceful when faced with challenges. While guidance is always available, you show initiative by trying to figure things out and proposing potential solutions before asking for help.
• Local Cultural & Gen Z Fluency: Possess a deep, intuitive understanding of Hong Kong's cultural landscape, Gen Z dynamics, and the local nightlife and drinking scene. You must be highly plugged into local trends and know exactly what resonates with a Hong Kong audience.
• Outgoing Personality: Are highly motivated, confident, and genuinely enjoy interacting with new people and representing the brand at fast-paced public events.
• Brand & Digital Passion: Possess a strong interest in luxury lifestyle, wines and spirits, paired with a natural curiosity for social media platforms and digital marketing trends.
• Operational Precision: Are meticulous and detail-oriented, with the organizational skills required to handle budget tracking, purchase orders, and invoices using the Microsoft Office Suite.
• Language Skills: Are fluent in Cantonese and English. Proficiency in other languages is a plus.

Additional information

• You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group.
• You enter a world of possibility where career development opportunities across our 5 global regions and within the entire LVMH Group are unmatched.
• You join a passionate workforce within our internationally diverse and inclusive teams, exploring the rich heritage of our Maisons and shaping the next chapter of our story
• You discover our essential relationship with our terroirs and the soils that define our products. Through our Living Soils Living Together program, we are committed to regenerating soils, reducing climate impact, and empowering communities for a sustainable future.
• You will share in our passion for hosting, the art of living, and creating products that celebrate life’s most memorable milestones, always experienced through responsible tasting.

Crafting Dreams Starts With Yours

At LVMH, people make the difference in the art of crafting dreams.
Our people fuel our dynamic, entrepreneurial culture. We value collective ambitions, encouraging our talents to push boundaries and champion a curious, audacious state of mind. Our commitment to excellence is reflected in nurturing every individual with a growth mindset and development opportunities, consistently empowering them to reach their full potential. We are actively committed to positive impact through an inclusive environment that supports and gives back to our talented community.
Join us at LVMH, where your talent is at the heart of our collective successes.