Marketing Communications Specialist

Mannings; Hong Kong; On-site; HKD 180,000 - 260,000; Full time

Job summary

Mannings in Hong Kong is seeking a Marketing Communications specialist to strengthen our retail health and beauty brands. You will develop strategies to boost brand awareness across traditional and digital channels and work closely with agencies to ensure campaigns run smoothly.

The ideal candidate has 1–2 years in Marketing Communications or Digital Marketing, fluent in English and Chinese, and comfortable in a fast-paced retail environment.

Qualifications

• Degree holder in Marketing, Business Administration or related disciplines.
• 1–2 years in Marketing Communications and Digital Marketing.
• Experience in retail, FMCG or media/digital agency is an advantage.
• Proficient in MS Office; strong English and Chinese communication.
• Able to handle fast-paced environment and multi-task under deadlines.

Responsibilities

• Actively drive brand presence across omnichannel communications.
• Formulate and implement marketing strategies to raise brand awareness.
• Embrace new digital media to convey innovative messages.
• Perform quality control on adverts and content distribution; track monthly performance.
• Collaborate with media and social agencies on media planning and campaign execution.
• Analyze customer preferences and leverage data to enhance user experience.

Skills

Marketing Communications

Digital Marketing

Retail Marketing

MS Office

Education

Bachelor's degree in Marketing or Business Administration

Tools

MS Word

Excel

PowerPoint

Job description

Is this your next challenge in Retail Marketing?

The challenge is to:

Actively drives the brand’s presence, securing the efficiency of the communications across omnichannel

Formulate and implement marketing strategies to raise brand awareness across traditional, digital medial platforms and social media

Embraces the new digital media to convey a different, innovative message to customers

Performs quality control on all advertisements and content distribution; tracks monthly performance data

Work closely with media and social agency on media planning and to ensure execution excellence in campaigns

Understands the customer preferences, profiles, attitudes and expectations towards digital and social platforms, and leverages this knowledge to enhance better user experience

Assist on competitive data generation, analysis and presentation

Prepare evaluation of media opportunities, keep tracks of market trends

Do you have experience in Marketing Communications?

Degree holder in Marketing, Business Administration or other related disciplines

1-2 years experiences in Marketing Communications and Digital Marketing

Experience in retail, FMCG or media/digital agency is an advantage

Ability to work in a fast-paced environment and able to manage multi-task under the tight deadlines

Independent, self-driven and enjoy working in retail market

Proficient in Microsoft Office including MS Word, Excel and Powerpoint

Excellent command of both spoken and written English and Chinese

Candidate with more experience will be considered for the role of Marketing Communications Senior Specialist

Mannings is the leading health and beauty chain in Hong Kong with over 300 stores, territory-wide. Our trusted reputation is based on Mannings’ commitment to improve customer health and personal care, leading to ten consecutive years of being voted “No. 1 Most Preferred Brand” in Hong Kong. Our culture is open and progressive – simply to achieve the best for our customers both externally and internally. Applications are welcomed from high calibre individuals to join our growing team.