Manager - Marketing Services - Corporate Office

Langham Hotels International Ltd; Hong Kong; On-site; HKD 900,000 - 1,200,000; Full time

Job summary

Langham Hospitality Group in Hong Kong is seeking a senior brand marketing leader to guard and translate brand vision into market-ready campaigns. You will steer brand strategy, storytelling, and cross-channel consistency across digital, print, film and partnerships.

Lead end-to-end campaigns for hotel openings and seasonal initiatives, manage marketing assets and agency collaborations, and partner with internal teams to drive performance insights and market impact.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 6-8 years of experience in brand marketing or integrated marketing.
• Experience in hospitality, luxury, or premium brands is an advantage.
• Proven track record managing brand campaigns and agencies.
• Strong understanding of brand strategy, visual identity and storytelling.
• Confident communicator with strong written and verbal skills.

Responsibilities

• Act as a brand guardian, ensuring consistent application of brand guidelines across all channels and markets.
• Translate brand strategies into marketing frameworks, toolkits, and campaigns.
• Support brand positioning, messaging architecture and storytelling development.
• Lead end-to-end execution of brand marketing campaigns (launches, seasonal campaigns, events, hotel openings and ongoing initiatives).
• Oversee content development across digital, social, print, film and partnerships.
• Manage marketing assets including toolkits, visuals, templates, and guidelines; supervise agency outputs.

Skills

Project management

Stakeholder management

Brand strategy

Storytelling

Excellent communicator

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Job description

About Langham Hospitality Group

A wholly-owned subsidiary of Great Eagle Holdings, Langham Hospitality Group (LHG) comprises a family of distinctive brands, including The Langham Hotels and Resorts, Cordis Hotels and Resorts, Eaton Workshop and Ying'nFlo. With over 40 hotels and residences in operation or development, LHG has a global footprint that extends across Asia, Europe, North America, Australasia and the Middle East.

Key responsibilities:

Brand Strategy & Stewardship

• Act as a brand guardian, ensuring consistent application of brand guidelines across all channels and markets
• Translate brand strategies into clear marketing frameworks, toolkits, and campaigns
• Support brand positioning, messaging architecture, and storytelling development

Campaign & Content Management

• Lead end-to-end execution of brand marketing campaigns (launches, seasonal campaigns,events, hotel openings andalways-on brand initiatives)
• Oversee content development across digital, social, print, film and partnerships
• Ensure creative quality, brand coherence, and on-time delivery

Marketing Services & Asset Management

• Manage marketing assets including brand toolkits, visual libraries, templates, and guidelines
• Oversee production of marketing collateral (brand films, key visuals, collateral, digital assets)

Agency & Partner Management

• Brief, manage, and evaluate creative, media and production agencies
• Ensure agency outputs meet brand, budget, and timeline expectations
• Support pitch processes and contract management where required

Cross-Functional Collaboration

• Partner with internal teams (Hotel opening teams,Digital, PR, Sales, Operations, Regional/Property teams) to alignproject initiatives
• Support local market adaptations while maintaining global brand integrity
• Provide brand guidance and approvals for marketing requests

Performance & Insights

• Track and evaluate brand campaign performance using agreed KPIs
• Monitor brand health metrics, consumer insights, and market trends
• Use insights to continuously refine brand marketing strategies

Requirements:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 6-8 years of experience in brand marketing, marketing services, or integrated marketing
• Experience in hospitality, lifestyle, luxury, retail, or premium consumer brands is an advantage
• Proven track record managing brand campaigns and creative agencies
• Strong understanding of brand strategy, visual identity, and storytelling
• Excellent project management and stakeholder management skills
• Strong creative judgment with attention to detail
• Ability to balance strategic thinking with hands-on execution
• Confident communicator, both written and verbal

For more information about Langham Hospitality Group, please visit: http://www.langhamhospitalitygroup.com/