Fintech Creative Marketing Content Writer | CFD FX

JF Talent Consulting Group (Global); Hong Kong; On-site; HKD 279,000 - 334,800; Full time

Job summary

A leading global consultancy in Hong Kong is seeking a Fintech Creative Marketing Content Writer. In this role, you will be responsible for creating and refining brand identity materials, writing SEO-friendly content for various platforms, and conducting research to enhance brand authority. The ideal candidate will have over 3 years of content writing experience, strong branding expertise, and native English proficiency. Knowledge of fintech is highly desirable, along with excellent communication and multitasking skills.

Qualifications

• 3+ years in content writing with proven branding expertise.
• Native English speaker; fluency in Chinese is a plus.
• Understanding of marketing regulations in finance.

Responsibilities

• Create and refine brand identity materials.
• Write compelling press releases and industry insights.
• Conduct research for branding and marketing purposes.

Skills

Content writing

Branding expertise

Research skills

Storytelling

SEO knowledge

Copywriting

Communication skills

Job description

Hong Kong, Hong Kong

HK$ 25,000.00 - 30,000.00 (Hong Kong Dollar)

About the job Fintech Creative Marketing Content Writer | CFD FX

About Our Client

One of the fastest-growing CFD brokers, with growth to nearly 250 employees since 2022. Holding licenses of CYSEC (Cyprus Securities and Exchange Commission), FSCA (Financial Sector Conduct Authority), and ASIC (Wholesale). With international offices in Hong Kong, Taiwan, Malaysia, Thailand, Indonesia, India, and Cyprus.

Hong Kong is the regional hub for its APAC business operations, with a high level of strategic of business and manpower planning to achieve the business goal.

Key responsibilities:

• Create and refine brand identity materials, including brand guidelines, tone of voice (TOV) kits, and supporting documents that reflect the brand's values and resonate with traders.
• Write compelling press releases, industry insights to enhance brand authority.
• Write concise, catchy, and SEO-friendly content for websites, marketing materials (e.g., e-books, whitepapers), social media (Facebook, Instagram, LinkedIn, Twitter, YouTube), press releases, video scripts, and newsletters.
• Conduct research for branding and marketing purposes (e.g., market trends, competitor strategies, trading topics, and high-volume search terms) to inform content and strengthen brand positioning.
• Oversee brand content quality control: edit, proofread, and align all materials with compliance standards and our customer-centric ethos.
• Ensure consistency, accuracy, and brand alignment across all materials.
• Work closely with marketing, design, and product teams to align content with business objectives.

Requirements:

• 3+ years in content writing with proven branding expertise (e.g., guidelines, TOV development).
• Native English speaker (required); fluency in Chinese (Mandarin and/or Cantonese) is a strong plus.
• Excellent research, storytelling, and copywriting skills with the ability to create engaging content for diverse audiences.
• Experience in fintech, forex, CFDs, cryptocurrency, or online trading platforms is highly desirable.
• Strong understanding of SEO, digital marketing channels, and social media best practices.
• Creative, self-motivated, and detail-oriented with strong communication skills. Ability to multitask, adapt to a fast-paced environment, and meet tight deadlines.
• Understanding of marketing regulations in finance, able to deliver engaging content without misleading claims.
• Requests: Brand guidelines/TOV samples & Content demo or previous work examples