Copywriter

Adbrownies Advertising Ltd

Hong Kong

On-site

HKD 420,000 - 600,000

Full time

14 days+
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Benefits offered by this job

Performance bonus
Birthday leave

Job summary

Adbrownies Advertising Ltd in Hong Kong seeks a seasoned Copywriter to craft inventive ideas for integrated campaigns (ATL, BTL and digital). You will partner with the Creative Director and Art Director on pitches, and collaborate with digital, production, and post-production teams to deliver standout work for major brands in Hong Kong.

The ideal candidate is a university graduate with at least 5 years in an ad agency (preferably 4As), capable of versatile writing styles, and strong strategic

Qualifications

  • University graduate with strong writing ability and versatile styles.
  • Minimum 5 years of relevant ad agency experience, preferably in 4As networks.
  • Ability to write in various styles, tones and manners.
  • Capable of creating and implementing conceptual ideas with strong writing skills.
  • Strategic thinking with solid consumer insights.
  • Fluent in written and spoken Chinese, English and Mandarin.

Responsibilities

  • Generate creative ideas for integrated communications, including ATL, BTL and digital campaigns.
  • Collaborate with Creative Director and Art Director on project pitches.
  • Work with AS, digital, in-house film director, production and post-production teams to drive creativity for big brands in Hong Kong.

Skills

Creative writing
Idea generation
Strategic thinking
Team collaboration

Education

Bachelor's degree

Job description

Generate creative ideas for integrated communications, including ATL, BTL and digital campaigns


Work closely with Creative Director and Art Director on projects pitching


Collaborate with AS, digital, inhouse film director, production and post-production teams to drive creativity for big brands in Hong Kong.


Job Requirement:


University graduate


Min. 5yrs relevant experience in ad agencies. Preferably in 4As


Able to write in various styles. tone and manners


Capable of creating and implementing conceptual ideas with exceptional writing skills


Strategic thinking with good consumer insight


Fluent in written and spoken Chinese, English and Mandarin


5 days work


Performance bonus


Birthday leave


Unlock job insights

Your application will include the following questions:



  • Which of the following statements best describes your right to work in Hong Kong?

  • What's your expected monthly basic salary?

  • How many years' experience do you have as a Copywriter?


Advertising, Marketing & Communications Services 11-50 employees


Adbrownies started in 2001 by its two co-founders who share a passion to transform fresh imaginative concepts into creative designs with clean executions. This passion


has ultimately led Adbrownies to continuously create successful campaigns with high customer satisfaction.


Adbrownies provides exceptional services at all stages, from strategic planning to creative development to the finish product including 360 degrees ATL, BTL and


digital services.


Adbrownies started in 2001 by its two co-founders who share a passion to transform fresh imaginative concepts into creative designs with clean executions. This passion


has ultimately led Adbrownies to continuously create successful campaigns with high customer satisfaction.


Adbrownies provides exceptional services at all stages, from strategic planning to creative development to the finish product including 360 degrees ATL, BTL and

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