Brand Manager (Prescription Drugs)

Randstad Hong Kong Limited; Hong Kong; On-site; HKD 700,000 - 1,100,000; Full time

Job summary

Randstad Hong Kong Limited is seeking a Product Manager to lead the lifecycle of key therapeutic portfolios, from pre-launch through market expansion. You will translate clinical value into sustained sales growth and steer market-entry strategies, brand identity, and sales enablement.

Join a fast-paced team by strengthening market positioning, guiding pricing and promotions, and collaborating with cross-functional units to support KOL-driven product development and regional market penetration.

Qualifications

• 5+ years in Product Management within pharma with successful launches.
• Strong understanding of pharma market dynamics and regulation.
• Experience shaping launch strategies and market entry plans.
• Ability to translate clinical value into commercial results.
• Proactive, analytical, and capable of influencing cross-functional teams.

Responsibilities

• Develop strategic plans for product growth and lead pre-launch activities.
• Forecast product performance and influence new product pipeline strategy.
• Formulate brand strategies using competitive intelligence and market data.
• Identify and engage KOLs to support product development and promotion.
• Collaborate with clinical and sales teams to align brand messaging.
• Create training programs with internal teams for sales enablement.

Skills

Product management

Market analysis

Strategic planning

Cross-functional leadership

KOL engagement

Education

Bachelor’s degree in Pharmaceutical Sciences, Life Sciences, Business Administration, or related

Advanced degree (Pharm.D., MBA) advantageous

Tools

MS Office

Data analysis software

Job description

about the company.

Our client is a rapidly growing, innovative pharmaceutical company dedicated to advancing healthcare and delivering high-quality therapeutic solutions. Known for a flexible, results-driven culture, they are actively expanding their local and regional footprint. They are committed to building a robust product pipeline and heavily invest in market penetration and brand excellence.

about the team.

You will be joining a cooperative Marketing division, reporting directly to the Senior Marketing Manager. This team operates at the critical intersection of commercial strategy and sales execution. You will work alongside dedicated professionals across cross-functional teams, including training, clinical, and local/regional distributor networks. It is a fast-paced environment that champions proactive problem-solving, competitive intelligence, and strong relationships with Key Opinion Leaders (KOLs).

about the job.

As the Product Manager, you will be the commercial architect for key therapeutic portfolios. You will own the product life cycle from pre-launch planning to market saturation, ensuring that clinical value translates into sustained sales growth. You will be decisively leading market entry strategies, shaping brand identity, and empowering the sales force.

key responsibilities:

• strategic growth & launch: Develop, execute, and evaluate comprehensive strategic plans for product growth. Lead all pre-launch and launch activities to ensure timely, highly successful market entries.


• pipeline & forecasting: Conduct accurate product forecasting and play a pivotal role in shaping the new product pipeline strategy.


• market intelligence: Formulate brand strategies and penetration tactics grounded in robust competitive intelligence. Continuously analyse market trends, customer feedback, and research data to optimise product positioning.


• stakeholder & kol engagement: Identify, engage, and build enduring relationships with Key Opinion Leaders (KOLs) to leverage their clinical expertise for product development and promotional advocacy.


• cross-functional leadership: Align strategic goals across diverse internal teams. Collaborate closely with clinical and sales teams to support KOL initiatives and unified brand messaging.


• training & enablement: Partner with principals and internal teams to build comprehensive product training programs. Deliver expert guidance to both local and regional distributor sales teams to drive revenue targets.

skills & experiences required.

We are looking for a decisive, analytical, and highly communicative marketing professional with a proven track record in the pharmaceutical sector.

• education: Bachelor’s degree in Pharmaceutical Sciences, Life Sciences, Business Administration, or a closely related discipline. An advanced degree (Pharm.D., MBA, or equivalent) is highly advantageous.


• industry experience: A minimum of 5 years of dedicated Product Management experience within the pharmaceutical industry, highlighted by a strong track record of successfully launching and scaling products.


• market acumen: Deep understanding of pharmaceutical market dynamics, regulatory environments, and the competitive landscape. Specific knowledge of relevant therapeutic areas is highly desirable.


• analytical & strategic execution: Exceptional ability to synthesise complex market research and data into actionable, high-impact commercial plans. Proficiency in data analysis software and MS Office suite is expected.


• leadership & communication: Outstanding interpersonal skills with a demonstrated ability to influence diverse, cross-functional teams without direct authority.


• work style: Proactive, strictly results-driven, and highly adaptable. You must thrive in a fast-paced, flexible environment where taking initiative is expected.

skills

no additional skills required

qualifications

no additional qualifications required

education

Bachelor Degree