Brand & Corporate Communications Lead

GS1 Hong Kong Limited; Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Job summary

GS1 Hong Kong Limited is seeking a seasoned communications leader to plan and implement the strategic brand uplift, articulating GS1 HK brand value across channels and guiding MARCOM execution. You will oversee content, media relations, and branding to strengthen the organization’s image.

Role requires executive speechwriting expertise, policy insight, and bilingual communication in English and Chinese. Strong PM skills and ability to work under pressure are essential.

Qualifications

• Degree or above in language and communication, journalism or translation.
• 5+ years of corporate communications/PR with executive speechwriting focus.
• Experience in policy analysis, advocacy or government relations.
• Strong analytical and research skills.
• Proven track record crafting high‑quality speeches/presentations for C‑suite.
• Strong project management, able to work under pressure and meet deadlines.
• Excellent written/spoken English and Chinese; strong communication and marketing sense.
• More experience will be considered for Senior Manager.

Responsibilities

• Develop and execute corporate communications, executive speech writing and marketing communications to build the organization's brand.
• Manage corporate website content and publications including newsletters, annual report and brochures.
• Initiate and implement media relations plans including briefings, interviews, press releases and article placements.
• Ensure branding guidelines are compliant with global direction and maintain consistency across channels.
• Develop whitepapers, decks and materials for dialogue with government officials, business leaders and media.
• Lead messaging and collaterals for anchor events (Food Safety Forum, Summit and Annual Dinner) to reinforce branding and lead generation.

Skills

Brand strategy

Speechwriting

Media relations

Public policy

Project management

Education

Language & comms degree

Job description

GS1 Hong Kong Limited is seeking a seasoned communications leader to plan and implement the strategic brand uplift, articulating GS1 HK brand value across channels and guiding MARCOM execution. You will oversee content, media relations, and branding to strengthen the organization’s image.

Role requires executive speechwriting expertise, policy insight, and bilingual communication in English and Chinese. Strong PM skills and ability to work under pressure are essential.