Web3 Growth Manager

JR United Kingdom; Reading; On-site; GBP 50,000 - 80,000; Full time

Job summary

A leading Web3 gaming startup seeks a Growth Manager to drive their marketing engine and community growth strategies. The role requires expertise in growth marketing, particularly in the casino and Web3 gaming sectors, to scale the platform effectively. Join a dynamic team and help shape the future of competitive gaming with significant opportunities for impact and growth.

Benefits

Competitive salary with performance bonuses

Significant token allocation with growth potential

Flexible working hours and environment

Autonomy to build and lead growth systems

Qualifications

• 3+ years experience in growth marketing, especially in casino or Web3 sectors.
• Proven track record in building marketing systems and scaling consumer platforms.
• Expertise in performance marketing and conversion optimization.

Responsibilities

• Design and execute comprehensive growth strategies from performance marketing to GTM campaigns.
• Own content strategy and social growth, overseeing content creation and SEO.
• Drive community growth via partnerships and ambassador programs.

Skills

Growth Marketing

Performance Marketing

Community Building

Data-Driven Mindset

Web3 Community Culture Understanding

Job description

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About us: We're a Web3 gaming startup building the World's Most Rewarding Competitive Gaming Platform. Think Snake tournaments, Chess head-to-heads, crypto Coin Flips and more. Backed by some of the highest-profile angels in the space, we're a team of experienced professionals who have worked on $1B token launches and games like League of Legends - now we're doing to real-money skill-gaming what Stake or Rollbit did to classic casino games.

To date, we've onboarded 500K+ users across our test apps, sold out NFT collections, and are now gearing up for our full platform launch. We operate like a pro sports team and are hunting a competitive, athlete-mindset teammate for this role - hustlers who work hard, give direct feedback, and stay focused on winning. Our goal: push boundaries, move fast, and build a billion-dollar consumer app.

Role Summary:

TLDR: a Web3 native growth wizard with a background in casino and/or gaming marketing. Own our marketing engine, working directly with the CEO & founding team on brand, digital marketing and community building, taking the project from our successful testing phases to scale.

We're looking for an experienced Growth Manager to lead our marketing strategy and execution. You'll be the strategic brain behind our growth engine, working alongside other team members who will be more focussed on tactical execution. The ideal candidate comes from a casino background, with Web3 gaming or NFT/token project experience also preferred.

Think 360-marketing and growth: ads, performance marketing, influencer and partnership campaigns, referral and retention flywheels, launch campaigns, affiliate programs etc.

Key Responsibilities:

• Design and execute comprehensive growth strategies - from performance marketing and ad funnels to conversion optimization and launch/GTM campaigns
• Own content strategy and social growth - oversee content creation, SEO and social media strategy
• Build scalable growth systems - create systems for influencer campaigns, referral and affiliate programs, and partnership acquisition
• Manage partnerships and business development initiatives - KOL and CM programs, activations with other communities, collabs and partnerships with Web3 partners
• Drive community growth and activation - manage our ambassador program, run quests and giveaways, coordinate game nights and community campaigns

What We're Looking For:

• 3+ years experience in growth marketing
• Experience at (crypto) casinos, and/or Web3 games, NFT projects, token or memecoin projects, or DeFi protocols
• Proven track record building marketing systems that scale consumer platforms
• Expert in performance marketing, ads, and conversion optimization
• Experience with affiliate programs and influencer marketing at scale
• Web3 native: deep understanding of Web3 community building and degen culture
• Entrepreneurial, data-driven mindset, with experience in growth experimentation
• Bonus: experience with launch campaigns, token marketing, or community airdrops

What We Offer:

• Competitive salary with performance bonuses
• A significant token allocation, with the potential for substantial growth (inspired by success stories like Revolut)
• Flexible working hours and environment, working with teammates across the globe with experience at companies like LimeWire, Google, Activision, Riot Games, and more
• A platform to lead growth, scale into an executive position, and become an industry success story - we want to enable you to create your growth engine with autonomy, build the systems you envision, and take an early stage startup to something huge