Web Manager

Morris Sinclair Recruitment; Greater London; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

A prominent technology company is looking for a Senior Digital Marketing Manager to spearhead their digital strategy and transformation efforts. This full-time role, based in Milton Keynes with hybrid options, involves managing multiple digital platforms and driving engagement through innovative campaigns, as well as collaborating directly with executives on product development initiatives. The ideal candidate will have a strong technical background and a proven track record in digital marketing.

Benefits

Sustainable transport scheme

Technology allowance

Life cover

Comprehensive benefits package

Direct collaboration with C-suite executives

Qualifications

• 5+ years in senior marketing positions with digital focus.
• Experience managing WordPress architectures.
• Advanced proficiency with Google's marketing tools.

Responsibilities

• Lead digital marketing strategy and oversee multi-platform management.
• Conduct analysis of digital performance and user behavior metrics.
• Orchestrate integrated marketing campaigns from conception to delivery.

Skills

Performance Optimisation

Conversion Optimisation

Analytical Mindset

Technical Knowledge

Stakeholder Management

Education

Honours degree in Computing, Digital Technology, Information Systems

Tools

Google Analytics

WordPress

Job description

The Opportunity

We are partnering with a dynamic technology company who are seeking a talented Senior Digital Marketing Manager to lead their online strategy and digital transformation. This is a fantastic opportunity for an experienced digital professional to take full ownership of multi-site web operations whilst contributing to exciting product development initiatives alongside senior technical leadership.

The role offers the chance to shape digital strategy from the ground up, working with cutting-edge platforms and technologies to drive measurable business growth through enhanced online presence and customer engagement.
Core Accountabilities

• Multi-Platform Management: Lead comprehensive digital estate including multiple WordPress environments, ensuring seamless user journeys and optimised conversion pathways
• Performance Optimisation: Drive continuous improvement of digital assets through data-driven insights, performance monitoring, and strategic enhancement initiatives
• Strategic Analysis: Conduct in-depth analysis of digital performance metrics, user behaviour patterns, and market intelligence to inform business strategy
• Campaign Leadership: Orchestrate integrated digital marketing campaigns from conception to delivery, ensuring optimal resource allocation and timeline adherence
• Vendor Relations: Manage strategic partnerships with external digital specialists to maximise campaign effectiveness and return on investment
• Technical Implementation: Apply advanced knowledge of search optimisation, paid media strategies, and performance enhancement methodologies
• Innovation Projects: Collaborate on forward-thinking initiatives to develop new digital revenue streams and enhance existing product offerings

Experience

• Demonstrable growth in digital engagement, traffic acquisition, and conversion performance
• Enhanced search visibility and technical performance benchmarks
• Proven ROI improvement across all digital marketing investments
• Maintained brand coherence and elevated customer experience scores
• Successful delivery of strategic digital objectives within agreed parameters

Candidate Profile
Professional Background:

• 5+ years in senior marketing positions with substantial digital focus
• Extensive experience managing complex WordPress architectures and hosting environments
• Advanced proficiency with Google's marketing ecosystem and analytics platforms
• Strong technical capabilities across PHP, HTML, CSS, and JavaScript frameworks
• Comprehensive full-stack development experience
• Expertise in conversion optimisation, user experience design, and interface development
• Deep understanding of cybersecurity protocols, authentication systems, and compliance requirements
• Proven ability to implement complex API integrations and third-party systems

Strategic Capabilities:

• Track record of delivering successful multi-channel digital strategies
• Advanced expertise in organic search, paid advertising, and technical optimisation
• Strong analytical mindset with experience interpreting complex data sets and KPIs
• Proven project leadership and external agency management experience
• Excellent stakeholder management and cross-departmental collaboration skills

Academic Requirements:

• Honours degree in Computing, Digital Technology, Information Systems, or equivalent professional qualification

Package & Benefits

• Schedule: Full-time position (35 hours weekly) with standard business hours Monday-Friday 9.00 - 17.00
• Location: Milton Keynes headquarters with hybrid working arrangements
• Remuneration: Highly competitive salary commensurate with experience plus performance-related bonus structure
• Benefits: Comprehensive package including sustainable transport scheme, technology allowance, life cover, and additional company perks
• Development: Opportunity to work directly with C-suite executives on strategic product development initiatives

Please note: Role may require occasional flexibility outside standard hours to support critical business activities.