VP, Marketing and Content

INTO University Partnerships; Brighton; Remote; GBP 80,000 - 120,000; Full time

Job summary

A leading education organization seeks a VP of Marketing and Content to define and lead their global content strategy. This strategic role involves shaping narratives for international students and managing a talented team to ensure impactful, on-brand content across all channels.

Qualifications

• Experience leading a global content strategy.
• Ability to inspire and manage a distributed team.
• Proficiency in creating engaging, optimized content across digital platforms.

Responsibilities

• Lead and grow a globally distributed team of writers and editors.
• Shape narratives that influence student decisions.
• Set vision for digital content across various channels.

Skills

Strategic thinking

Creative storytelling

Team leadership

Content strategy

Audience awareness

Job description

• VP, Marketing and Content
• UK Remote
• Permanent

We're looking for a VP, Marketing and Content, who is a strategic thinker and creative storyteller, to lead our global content strategy and elevate our brand voice across every channel and audience.

This is a new, senior-level role that sits at the heart of our mission to connect international students, student recruitment agents, and universities across borders and cultures.

In this role, you’ll be shaping narratives that influence life-changing decisions for our students and open the doors to academic futures around the world. This is your chance to make a difference at scale, telling stories that inspire confidence and drive results.

You'll lead and grow a talented, globally distributed team of writers, editors, and content producers. You’ll bring cohesion to our messaging while respecting local nuance, ensuring everything we publish is on-brand, audience-aware, and optimised for reach, impact, and accessibility.

You’ll work closely with teams across marketing, product, student recruitment, and education to ensure content supports every stage of the student journey. You’ll set the vision for how we show up across digital channels (web, social, video, CRM) and build a content ecosystem that’s as effective as it is engaging.