VP Analytics – Media & Advertising Strategy Lead

Wyatt Partners; Greater London; On-site; GBP 120,000 - 180,000; Full time

Job summary

Wyatt Partners is seeking a VP Analytics to become the second in command of a senior Data Analytics team focused on Marketing & Advertising services. The role involves leading a growing analytics function, pitching analytics solutions to top-level stakeholders, and guiding data strategies across both online and offline media data.

You will report to the SVP of Data Analytics, shape the analytics agenda for major retained clients, and scale the team from 8 to handle growing budgets across 5

Qualifications

• Experience leading analytics teams in marketing and advertising.
• Proven ability to pitch analytics solutions to C-suite or senior stakeholders.
• Strong storytelling and influencing capabilities.
• Experience with online and offline data.
• Background in media measurement and data science.
• Experience across clientside, publisher, or agency.

Responsibilities

• Lead and grow a multifaceted Data Analytics team.
• Manage Analytics projects across multiple stakeholders.
• Drive the Analytics agenda across the 80-person EMEA unit.
• Consult with and pitch Marketing Analytics solutions at CMO level.
• Oversee initial team of 8 with budget to scale.

Skills

Marketing Analytics

Data Analytics

Data Science

Media Advertising

People Management

Stakeholder Mgmt

Storytelling

Statistical Analysis

Agency/Publisher

Job description

Wyatt Partners is seeking a VP Analytics to become the second in command of a senior Data Analytics team focused on Marketing & Advertising services. The role involves leading a growing analytics function, pitching analytics solutions to top-level stakeholders, and guiding data strategies across both online and offline media data.

You will report to the SVP of Data Analytics, shape the analytics agenda for major retained clients, and scale the team from 8 to handle growing budgets across 5