Visual Designer, Brand Innovation Lab

Amazon Online Uk Limited; England; On-site; GBP 35,000 - 55,000; Full time

Job summary

The Brand Innovation Lab at Amazon Advertising seeks a talented Visual Designer to craft visually compelling ad experiences for leading brands across Europe. You will blend visual craft with UX/UI awareness and begin building Webflow-driven web experiences within a defined creative strategy.

Under senior guidance, you’ll contribute to campaigns, collaborate with cross-functional partners, and grow toward independent delivery, while expanding your repertoire in Figma, Webflow and design systems.

Qualifications

• Online portfolio showing visual design across media and campaign work.
• Bachelor's degree in graphic design or related field.
• Working knowledge of Webflow, and proficiency in Adobe Creative Suite and Figma; solid UX/UI principles.
• Clear communication skills in English and ability to work in a collaborative team.

Responsibilities

• Design advertising experiences for leading brands across Europe within a defined creative strategy.
• Learn to build responsive web experiences in Webflow, progressing toward full page builds.
• Apply UX/UI principles to create intuitive, accessible customer experiences.
• Create on-brand, user-centered design solutions meeting measurable goals.
• Collaborate with peers and cross-functional teams to deliver tasks on time.
• Contribute high-fidelity visuals to pitch decks for advertisers and partners.
• Develop shared design components in Figma and Webflow and cross-platform specs.
• Participate in reviews and brainstorm sessions, accepting constructive feedback.
• Grow knowledge of design trends, web technologies, and Amazon's ecosystem.

Skills

Visual design

UX/UI principles

Web design

Webflow

Figma

Adobe Creative Suite

Portfolio

Cross-functional teamwork

Communication

Education

Bachelor's degree in graphic design or related field

Tools

Webflow

Figma

Adobe Creative Suite

Job description

The Brand Innovation Lab team at Amazon advertising is seeking a talented and passionate Visual Designer to create innovative, visually stunning and effective advertising experiences that tell stories and drive business performance for the world’s leading brands across Europe. The ideal candidate will combine visual design craft with a growing understanding of UX/UI principles and an introduction to web build execution in Webflow. Working within a defined creative strategy, you will contribute to campaign ideation and design, delivering functional, customer-centred experiences that drive business performance across Amazon's advertising platforms. You work under the guidance of Senior Creatives, with review of your output, progressing toward greater independence as your skills develop.

Key job responsibilities

• Design advertising experiences for leading global brands, executing campaign creative tasks within a defined creative strategy. Your primary focus will be display and web experiences, with exposure to video and interactive formats growing over time.
• Learn to build responsive web experiences in Webflow, progressing from simple components toward full page builds as your skills develop.
• Apply and develop your understanding of UX/UI principles in your work, learning how advertising experiences are made intuitive, accessible, and optimised for customer engagement.
• Create user-centred, on-brand design solutions that meet measurable business goals and project requirements within defined creative parameters.
• Collaborate with your peers and cross-functional partners to deliver assigned tasks on time and to a high standard.
• Contribute to pitch decks by creating high-fidelity visual concepts that communicate creative ideas to advertisers and agency partners.
• Over time, contribute to shared design component libraries in Figma and Webflow, and to cross-platform rich media specifications.
• Participate in design reviews, critiques, and brainstorm sessions as a tactical contributor, giving and receiving constructive feedback.
• Actively seek to grow your knowledge of design trends, UX best practices, web technologies, and Amazon's advertising ecosystem, applying what you learn to your creative output.

About the team

The Brand Innovation Lab is Amazon' Ads Innovation team dedicated to creating one-of-a-kind campaigns and activations for global advertisers.

Leveraging the full Amazon canvas: custom landing pages, Alexa, Fire TV, Twitch, Prime Video, and more. We build campaigns that reach millions of customers across digital channels and in the real world.

The team works specifically on Prime Video IP and brands, developing co-branded full-funnel campaigns.

Basic Qualifications

• Have an online portfolio demonstrating strong visual design skills and advertising experience across a range of media and platforms, along with work that reflects your design process
• Bachelor's degree in in graphic design, industrial design, digital communications design, visual arts, mass communications, art, or equivalent
• Working knowledge of Webflow, proficiency in basic design tools (Adobe Creative Suite and Figma), and solid understanding of UX/UI principles.
• Clear communication skills and comfort working in a collaborative, cross-functional team environment. Excellent communication skills in English.

Preferred Qualifications

• Any hands-on experience with Gen AI to prototype, build, and iterate efficiently using emerging technologies is a plus.
• Interest in motion design or animation tools (After Effects, Lottie, or equivalent). You do not need to be proficient, but curiosity in video, animation, interaction is valued.
• Awareness of accessibility in digital design. Formal WCAG knowledge is not expected, but an understanding of why inclusive design matters is a plus.
• Cross-functional collaborator — partners effectively with strategists, designers, technologists, and producers from concept through delivery.