Video-First Social Media Manager (Organic & Creators)

Blu Digital; Greater London; On-site; GBP 30,000 - 45,000; Full time

Job summary

Blu Digital is seeking a content-focused social media specialist to lead an organic video-led presence across Instagram, TikTok, YouTube Shorts and emerging platforms. You’ll film, edit and publish short-form content, build a creator/UGC programme, engage communities across gyms and events, and align activity with broader campaigns while tracking reach and engagement.

Collaborate with marketing, content, brand and design teams to ensure consistency and timely delivery.

Qualifications

• Experience with organic social platforms and short-form video storytelling.
• Strong copywriting instincts and storytelling ability.
• Ability to work independently in a fast-moving environment.

Responsibilities

• Own the organic social strategy from planning through to execution.
• Film, edit and publish short-form content across key platforms.
• Build and manage a creator/UGC programme and engage coaches and creators.

Job description

Blu Digital is seeking a content-focused social media specialist to lead an organic video-led presence across Instagram, TikTok, YouTube Shorts and emerging platforms. You’ll film, edit and publish short-form content, build a creator/UGC programme, engage communities across gyms and events, and align activity with broader campaigns while tracking reach and engagement.

Collaborate with marketing, content, brand and design teams to ensure consistency and timely delivery.