Enable job alerts via email!

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Northampton

Hybrid

GBP 40,000 - 60,000

Full time

Yesterday
Be an early applicant

Boost your interview chances

Create a job specific, tailored resume for higher success rate.

Job summary

A leading company in mobile gaming is seeking a User Acquisition Manager to spearhead paid marketing initiatives. Located in Northampton, this hybrid role entails managing impactful campaigns to grow their player base effectively. Ideal candidates will have extensive experience in UA and a robust analytical background with tools like Excel and SQL.

Qualifications

  • 3-5 years of hands-on UA experience in mobile games.
  • Proven success managing performance campaigns at scale.
  • Experience with casual mobile games.

Responsibilities

  • Plan, launch, and optimize UA campaigns across multiple channels.
  • Analyze campaign performance using KPIs like CPI, ROAS, LTV.
  • Collaborate with creative teams to test ad creatives.

Skills

Analytical skills
Campaign performance management
Marketing

Tools

Excel
SQL
Adjust
Appsflyer

Job description

Social network you want to login/join with:

User Acquisition Manager - F2P Mobile Games, northampton

col-narrow-left

Client:

Skillsearch

Location:

northampton, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Views:

2

Posted:

06.06.2025

Expiry Date:

21.07.2025

col-wide

Job Description:

User Acquisition Manager - F2P mobile games

Hybrid in London office - 2 days per week

I'm working with a client who are looking for a User Acquisition Manager to lead paid marketing efforts for their mobile games. You'll manage high-impact campaigns across multiple platforms to acquire new players and scale growth profitably. This role works closely with product, analytics and marketing teams.

Responsibilities:

  • Plan, launch, and optimize UA campaigns across multiple channels
  • Analyze campaign performance using KPIs like CPI, ROAS, LTV, retention
  • Own channel-level budgets and deliver efficient spend outcomes
  • Collaborate with creative teams to test and iterate ad creatives

Requirements:

  • 3 - 5 years of hands-on UA experience in mobile games
  • Proven success managing performance campaigns at scale
  • Strong analytical skills with Excel, campaign dashboards, or SQL
  • Experience with casual mobile games
  • Cross promotions, working with monetisation and live ops teams
  • Experience with analytics
  • Familiarity with tools such as Adjust and Appsflyer
Get your free, confidential resume review.
or drag and drop a PDF, DOC, DOCX, ODT, or PAGES file up to 5MB.

Similar jobs

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Peterborough

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Nottingham

Hybrid

GBP 35,000 - 55,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Coventry

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Birmingham

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Bedford

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Oxford

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Luton

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

High Wycombe

Hybrid

GBP 40,000 - 60,000

Today
Be an early applicant

User Acquisition Manager - F2P Mobile Games

JR United Kingdom

Leicester

Hybrid

GBP 40,000 - 70,000

Today
Be an early applicant