UK Marketing Lead for Consumer Benefits Programmes (Hiring Immediately)

JR United Kingdom; Guildford; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading company in catering services seeks a UK Marketing Lead for Consumer Benefits Programmes in Guildford. The role focuses on developing marketing strategies, engaging stakeholders, and driving revenue growth through innovative food offerings and community engagement. Ideal candidates will have strong marketing skills and a passion for inspiring healthy food choices.

Benefits

Contributory pension scheme

Career development programs

Access to healthcare benefits

Exclusive travel discounts

Food shopping discounts

Cash rewards for spending

Free wellness classes

Qualifications

• Experience in developing marketing plans and promotional materials.
• Ability to manage budgets and third-party agencies.
• Strong skills in stakeholder engagement and insights gathering.

Responsibilities

• Develop annual marketing plans and promotional materials.
• Engage stakeholders and manage marketing budgets.
• Gather consumer insights and ensure brand consistency.

Skills

Stakeholder Engagement

Marketing Strategy

Consumer Insights

Budget Management

Creative Development

Job description

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UK Marketing Lead for Consumer Benefits Programmes (Hiring Immediately), Guildford

Client: Compass Group

Location: Guildford, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 1

Posted: 23.05.2025

Expiry Date: 07.07.2025

Job Description:

We ensure you're rewarded for all your hard work, which is why we offer a comprehensive benefits package including:

• Contributory pension scheme
• Career development through our Career Pathways and MyLearning programs
• Access to Digital GP and wider healthcare benefits for you and your immediate family
• Exclusive travel discounts with TUI, Expedia, Booking.com, and others
• Food shopping discounts at Tesco, Sainsbury's, Morrisons, and more
• Up to 44% off cinema tickets
• Cash rewards for spending across various brands
• Free wellness, mindfulness, and exercise classes
• Share discounts and offers with friends and family

Overall Purpose of the Role:

The Marketing Manager develops and delivers the Chartwells Universities & Colleges Proposition, aiming to drive profitable revenue growth through participation and MAP2 growth, supporting sales and retention pipelines.

This is achieved through creating measurable activation plans focusing on categories like lunch, hot beverages, and food to go, increasing participation, spend, and frequency via apps, kiosks, and tills.

The role involves engaging stakeholders, ensuring activity aligns with insights and internal objectives, and maintaining communication on priorities and progress.

More about the role:

• Developing the annual marketing plan collaboratively with stakeholders
• Creating engaging promotional materials using third-party and in-house design tools
• Managing third-party creative agencies
• Preparing operational briefs for new offers and campaigns
• Building marketing asset templates via Canva for digital and print
• Managing the marketing budget with approval from senior management
• Sourcing sponsorships to fund marketing activities
• Approving promotional business cases for retail promotions

Food Development:

• Determining the Annual Food Development Plan based on consumer insights in collaboration with the Executive Development Chef

Insight:

• Gathering market, consumer, and operator insights to inform marketing and food offers
• Creating and promoting annual consumer surveys for universities and colleges
• Developing point-of-sale materials to raise survey awareness
• Briefing operators to maximize survey responses
• Compiling reports on survey findings and providing site-level data

Brand Standards:

• Ensuring brand consistency across all Chartwells brands and templates
• Approving visual designs for outlets and branded items
• Supporting SOP development for creating welcoming, sales-optimized spaces
• Updating digital content on the Uni Food Hub and Time2Eat app
• Managing menu uploads and edits on digital platforms

Student Engagement & Community Marketing Managers:

• Supporting team training and development
• Briefing on marketing campaigns
• Managing senior team members for key projects
• Supporting campaign assets and print materials
• Preparing quarterly review packs and social media content
• Collaborating with sales for bid proposals and presentations
• Organizing photoshoots and creating briefing materials

Who you are:

We are looking for someone who:

• Wants a role with purpose, inspiring healthy, sustainable food choices for children and students
• Can motivate stakeholders to design sustainable menus loved by kids
• Is passionate about making educational experiences more meaningful

About Us:

Part of Compass Group UK&I, Chartwells is a leading provider of catering and support services in education, serving millions of nutritious meals weekly across various educational institutions. We are committed to safeguarding children and expect all employees to share this commitment. Employment offers are subject to pre-employment checks, including DBS and Children's Barred List disclosures.