UK Marketing Lead for Consumer Benefits Programmes (Hiring Immediately)

JR United Kingdom; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the education sector is seeking a UK Marketing Lead for their Consumer Benefits Programmes. This role involves developing marketing strategies, engaging stakeholders, and driving revenue growth through innovative food offerings. The ideal candidate will be passionate about marketing and committed to promoting healthy food choices in educational settings.

Benefits

Contributory pension scheme

Career development programs

Access to Digital GP

Travel discounts

Food shopping discounts

Cash rewards on spending

Free wellness and exercise classes

Qualifications

• Passionate about marketing and sustainable food choices.
• Experience in managing marketing campaigns and budgets.
• Strong communication and project management skills.

Responsibilities

• Develop and deliver marketing plans for universities.
• Create promotional materials and manage external agencies.
• Gather consumer insights to inform marketing strategies.

Skills

Marketing

Stakeholder Engagement

Food Development

Budget Management

Consumer Insights

Job description

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UK Marketing Lead for Consumer Benefits Programmes (Hiring Immediately), Surrey

Client:

Compass Group

Location:

Surrey, United Kingdom

Job Category:

Other

EU work permit required: Yes

Job Views:

1

Posted:

23.05.2025

Expiry Date:

07.07.2025

Job Description:

We ensure you're rewarded for your hard work with a comprehensive benefits package, including:

• Contributory pension scheme
• Career development programs like Career Pathways and MyLearning
• Access to Digital GP and wider healthcare benefits for you and your family
• Travel discounts with TUI, Expedia, Booking.com, and more
• Food shopping discounts at Tesco, Sainsbury's, Morrisons, etc.
• Up to 44% off cinema tickets
• Cash rewards on spending, redeemable across various brands
• Free wellness, mindfulness, and exercise classes
• Share discounts and offers with friends and family

Overall Purpose of the Role:

The Marketing Manager will develop and deliver the Chartwells Universities & Colleges Proposition, focusing on driving profitable revenue growth through participation and MAP2 growth, supporting sales and retention pipelines.

This will be achieved through creating measurable activation plans targeting key categories like lunch, hot beverages, and food to go, increasing participation, spend, and frequency via apps, kiosks, and tills.

The role involves engaging with stakeholders, ensuring activity aligns with insights and internal protocols, and communicating progress regularly.

More about the role:

• Developing and communicating the annual marketing plan for colleges and universities in collaboration with stakeholders.
• Creating engaging promotional materials using third-party agencies and in-house tools within set budgets and timelines.
• Managing external creative agencies and producing operational briefing documents for campaigns.
• Creating marketing assets via Canva for digital and print activities.
• Building and managing the marketing budget with approval from senior management.
• Securing sponsorships to fund marketing activities.
• Approving promotional business cases for retail promotions supporting growth.

Food Development:

• Determining the Annual Food Development Plan through collaboration with the Executive Development Chef, leveraging consumer insights to innovate and meet consumer needs.

Insight:

• Gathering market, consumer, and operator insights to inform marketing and food offer strategies.
• Creating and promoting annual surveys to gather consumer insights.
• Developing point-of-sale materials and operator briefings to maximize survey responses.
• Producing comprehensive reports on survey findings with detailed site-level data.

Brand Standards:

• Maintaining brand standards across all Chartwells brands and outlets.
• Ensuring new templates adhere to brand guidelines.
• Approving visual designs for outlets and branded items.
• Supporting SOP development for creating welcoming, sales-optimized spaces.
• Updating digital content on platforms like Real Life Tech, Uni Food Hub, and Time2Eat app.
• Managing menu uploads and edits across digital platforms.

Student Engagement & Community Marketing Managers:

• Supporting skill development through training and advice.
• Briefing and managing campaigns and projects like Freshers.
• Supporting content creation for social media and sales presentations.
• Organizing photoshoots and producing related materials.

Who you are:

We are looking for someone who is passionate about making a difference through marketing, inspiring healthy and sustainable food choices, and engaging stakeholders to create meaningful educational experiences.

About Us:

Part of Compass Group UK&I, Chartwells provides catering services to the education sector, serving millions of nutritious meals weekly. We are committed to safeguarding children and promoting welfare; employment is contingent upon background checks, including DBS and Children's Barred List disclosures. This role is exempt from the Rehabilitation of Offenders Act 1974, and applicants must declare all convictions and cautions.