UEFA Social Media Editor

InCrowd; England; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

A prominent sports organization is seeking a UEFA Social Media Editor based in London. This role focuses on implementing social media strategies for women's football platforms while creating engaging content that upholds the organization's brand. Candidates should have at least three years of social media experience, particularly in sports, and possess skills in social analytics and audience engagement. The position offers hybrid working options to accommodate various needs.

Qualifications

• Minimum three years of experience in social media, preferably in the sports industry.
• Experience engaging large audiences in a live social media environment.
• Knowledge of emerging social media trends and tools.

Responsibilities

• Implement UEFA's women’s football social media strategy.
• Create daily engaging content for various social media platforms.
• Support long-term content planning and execution.

Skills

Social media strategy implementation

Engaging with audiences

Social media analytics

Branded content understanding

Event content delivery

Attention to detail

Organizational skills

Knowledge of women’s football

Graphic design software

Tools

Photoshop

Illustrator

Job description

Overview

The UEFA Social Media Editor will be responsible for posting on UEFA’s official women’s football social platforms. This is a permanent role, based in our London office with hybrid working options available.

Responsibilities

• Implement UEFA’s women’s football social media strategy on various competition accounts through an in-depth understanding of their platforms, namely Instagram, TikTok, Facebook and X.
• Create and share daily content that engages fans but crucially upholds, protects and builds UEFA’s brand and global reputation at all times.
• Contribute to the continuous improvement of performance through social insights & best practices, and act on them accordingly.
• Support the delivery and execution of a long-term content planner.
• Understand the purpose and procedures of branded content, and its role in providing value to UEFA’s sponsors and key stakeholders.
• Work closely with UEFA’s native video and photography teams to ensure consistent and entertaining storytelling.
• Work with UEFA’s video asset management system to identify standout moments and create narratives which celebrate the competitions’ players and clubs.
• Produce social media assets in line with UEFA brand guidelines.

Qualifications

• A minimum of three years’ experience working on prominent social media accounts, preferably within the sports industry.
• Proven experience with engaging significant social media audiences, particularly in a live environment.
• Extensive knowledge of social media platforms, both established and emerging, and their integrated insights/analytics tools.
• An understanding of branded content and its development and delivery on social media platforms.
• Some experience of on-site/event content delivery (e.g. interviews, behind-the-scenes filming or social media activations/challenges with talent).
• Knowledge of the digital industry, social media trends and how developing technologies can be used to meet business objectives.
• Accuracy and attention to detail, particularly when under pressure.
• Excellent administrative and organisational skills, with an ability to prioritise, manage and meet deadlines.
• A deep understanding of women’s European football and the positioning of UEFA’s competitions.
• Basic knowledge of graphic design software (e.g. Photoshop, Illustrator, etc.), video editing would be an advantage - especially knowledge of vertical formats.
• A positive outlook, a flexible attitude and an ability to deal with people effectively at all levels, both internally and externally.

Details

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Marketing and Art/Creative
• Industries: Broadcast Media Production and Distribution, Technology, Information and Media, and Marketing Services

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