Trade Marketing Manager - 10-Month Maternity Cover

Michael Page; Preston; Sur place; GBP 35 000 - 40 000; Plein temps

Avantages offerts par ce poste

Employee discount

Free parking

Company events

Résumé du poste

Michael Page is looking for a commercially focused Trade Marketing Manager to lead retail activation and trade marketing initiatives across UK channels. You will work with Sales and Marketing to deliver customer plans, in-store campaigns and promotional activity that drive visibility and commercial growth.

This is a 10-month maternity cover contract based in Preston, Lancashire. The role requires strong experience in trade marketing with major retail accounts and a track record of joint business

Qualifications

• Significant experience in trade marketing or retail activation within FMCG.
• Experience with major retail accounts and wholesale.
• Track record of delivering joint business plans with customers.
• Strong knowledge of POS and in-store activation.
• Experience working with field sales teams.
• Ability to analyse performance data and demonstrate impact.
• Excellent communication and relationship-building skills.
• Strong organisational skills with ability to manage multiple priorities.
• Proactive, hands-on approach and collaborative working style.

Responsabilités

• Develop and deliver trade marketing plans across major retail accounts, wholesale, and independent retailers.
• Build and manage joint business plans with key customers, including calendars, ranges, shelf positioning and marketing investment.
• Support retailer presentations, range reviews and promotional planning with Sales.
• Lead the planning and delivery of POS materials and in-store campaigns.
• Coordinate retail activation and field marketing to improve store coverage and visibility.
• Align promotions and launches with retailer priorities.
• Monitor competitor activity and gather retailer insights from field teams and store data.
• Ensure product information and brand assets are accurate across retailer e-commerce platforms.
• Coordinate brand-building initiatives, sponsorships and trade events.
• Support trade-facing pricing communications and regulatory changes.
• Track KPIs and report insights to Head of Marketing.
• Collaborate with Sales, Marketing and international colleagues to share insights.

Connaissances

Trade marketing

Retail activation

POS knowledge

Data analysis

Stakeholder management

Communication

Description du poste

Michael Page is looking for a commercially focused Trade Marketing Manager to lead retail activation and trade marketing initiatives across UK channels. You will work with Sales and Marketing to deliver customer plans, in-store campaigns and promotional activity that drive visibility and commercial growth.

This is a 10-month maternity cover contract based in Preston, Lancashire. The role requires strong experience in trade marketing with major retail accounts and a track record of joint business