Trade Marketing Executive — Hybrid, Loyalty & Growth Driver

Reed; Wrexham; Hybrid; GBP 31,500 - 38,500; Full time

Benefits offered by this job

31 days holiday including bank holidays

Hybrid and flexible working (2 days home, 3 days office)

Job summary

A leading marketing firm in Wrexham is looking for a Trade Marketing Executive to oversee initiatives that boost customer loyalty and drive sales. This 14-month contract involves designing and implementing marketing campaigns, managing service partners, and collaborating with teams to create effective communication strategies. Candidates should have at least 4 years of B2B marketing experience, strong skills in trade marketing, and familiarity with CRM tools. This role offers hybrid working, allowing for both remote and in-office engagement.

Qualifications

• Minimum 4 years of experience in Marketing or Trade Marketing within a B2B environment.
• Strong background in trade marketing and marketing communications across offline and online channels.
• Knowledge of digital marketing (social media, SEO) is desirable.

Responsibilities

• Design, implement and monitor services within the loyalty programme.
• Manage key service partners and oversee performance metrics.
• Develop marketing services in collaboration with the sales team.
• Plan and deliver trade activation campaigns.
• Create customer-focused integrated marketing communication plans.
• Assist in launching new channels of trade.
• Manage relationships with communication agencies and media partners.
• Analyze ROI and campaign effectiveness.

Skills

Experience in Marketing or Trade Marketing

Strong background in trade marketing

Knowledge of digital marketing

Experience using CRM systems

Managing email campaigns

Strong copywriting skills

Excellent communication skills

Organisational skills

Tools

Mailchimp

Salesforce

Job description

A leading marketing firm in Wrexham is looking for a Trade Marketing Executive to oversee initiatives that boost customer loyalty and drive sales. This 14-month contract involves designing and implementing marketing campaigns, managing service partners, and collaborating with teams to create effective communication strategies. Candidates should have at least 4 years of B2B marketing experience, strong skills in trade marketing, and familiarity with CRM tools. This role offers hybrid working, allowing for both remote and in-office engagement.