Technical Sales Manager

Key Selection Recruitment Limited; City Of London; Remote; GBP 55,000 - 75,000; Full time

Job summary

Adhesive manufacturer seeks a Technical Sales Manager homebased to cover Southeast England. You will develop profitable sales, nurture existing accounts, and identify new opportunities by understanding manufacturing processes and customer needs.

Lead product samples, evaluations, and trials, and coordinate quotations and terms to close deals. The role requires strong technical and commercial acumen, excellent communication skills, and the ability to manage a regional territory with minimal

Qualifications

• Strong technical and commercial aptitude required.
• Ability to discuss manufacturing processes and technical applications with customers.
• Proven track record of developing new business and growing accounts.
• Excellent relationship-building and negotiation skills.
• Experience selling technical products into industrial/manufacturing environments.

Responsibilities

• Develop profitable sales across the Southeast England territory.
• Manage and grow an established portfolio of existing customers.
• Identify and develop new customers and applications.
• Build and maintain a strong pipeline of qualified sales opportunities.
• Visit customers and prospects to understand manufacturing processes, applications, and needs.
• Coordinate product samples, evaluations and trials through to conversion.
• Prepare and follow up quotations and negotiate terms.
• Maintain accurate CRM records and provide sales forecasts.

Skills

Technical aptitude

Commercial aptitude

Relationship-building

Prospecting

CRM proficiency

Communication skills

Organization

Travel willingness

B2B sales

Industrial sales

Product/solutions selling

Negotiation

Tools

CRM software

Sales reporting systems

Job description

Position: Technical Sales Manager

Location: Homebased covering South East

Salary: £Negotiable

The Company: Adhesive manufacturer

The Role:

• Develop profitable sales across the Southeast England territory.
• Manage and grow an established portfolio of existing customers.
• Identify and develop new customers and applications.
• Build and maintain a strong pipeline of qualified sales opportunities.
• Visit customers and prospects regularly to understand their manufacturing processes, applications, technical requirements and commercial needs.
• Work with customers and the company’s technical team to identify suitable adhesive solutions.
• Coordinate product samples, technical evaluations and customer trials, following opportunities through to commercial conversion.
• Prepare and follow up quotations.
• Negotiate pricing and commercial terms within agreed authority levels.
• Develop strong, long-term customer relationships.
• Identify opportunities to introduce additional company products into existing accounts.
• Identify opportunities to replace competitor products with company solutions.
• Support customers with technical and commercial issues, working with internal colleagues to achieve timely resolution.
• Produce accurate sales forecasts and maintain clear reporting on opportunities, risks and required actions.
• Maintain accurate and up-to-date CRM records.
• Work closely with Customer Service, Technical and Production colleagues to deliver a high standard of customer support.
• Manage pricing and discounts responsibly, with a strong focus on profitable growth and margin discipline.
• Represent the company professionally at customer meetings, exhibitions and industry events where required.

Requirements:

• Strong technical and commercial aptitude.
• Comfortable discussing manufacturing processes and technical applications with customers.
• Confident developing new business and approaching prospective customers.
• Strong relationship-building skills.
• Commercial judgement with a clear focus on profitable sales.
• Excellent verbal and written communication skills.
• Well organised and able to manage a geographical territory independently.
• Disciplined approach to prospecting, pipeline development and follow-up.
• Comfortable using CRM and sales reporting systems.
• Able to work effectively with internal technical, production and customer service teams.
• Full UK driving licence.
• Willingness to travel extensively throughout the South East.
• Previous experience within adhesives, coatings or chemicals preferred
• Selling into packaging, paper and board markets
• Previous experience in B2B technical or industrial sales.
• Demonstrable ability to develop new business and grow existing accounts.
• Experience selling technical products, services or solutions into industrial or manufacturing environments.
• Ability to develop opportunities from initial prospecting through technical evaluation, quotation, trial and commercial conversion.
• Strong commercial negotiation and account-management skills.
• Experience managing a geographical sales territory would be advantageous.
• Experience selling through technical trials and product qualification processes.
• Experience of value-based selling and competitor product conversion.
• Familiarity with structured sales methodologies such as SPIN, Challenger or similar