Tech Recruitment Marketing Lead (Hybrid)

Preply; Greater London; Hybride; GBP 75 000 - 110 000; Plein temps

Avantages offerts par ce poste

Lessons allowance

Learning & Development budget

Health insurance

Relocation package to Barcelona Hub

Mental health support platforms

Gym access

Résumé du poste

Preply is seeking an Employer Branding Lead - Tech to drive recruitment marketing, events, and employer brand collaboration from London. You’ll partner with TA, Brand, and leaders to shape audiences, campaigns, and content that build strong candidate pipelines.

The role blends hands-on event work with strategic storytelling, focusing on attracting top tech talent through communities, campaigns, and compelling careers journeys.

Qualifications

• 6+ years across recruitment marketing, talent marketing, employer brand activation, talent events, or talent attraction in a fast growing Tech business.
• Strong relationship-building skills: you can earn trust with TA, Brand, hiring leaders, and employees across the business.
• A creative mindset for attracting talent, especially through events, communities, campaigns, and candidate touchpoints.
• Hands‑on events experience: you’ve helped plan and deliver meetups, conferences, sponsorships, booths, or community activations.
• A good understanding of how recruitment marketing supports hiring pipelines, not just brand awareness.
• A data‑informed approach: you measure what you run, learn from the results, and use insights to improve.
• Strong briefing skills: you can turn hiring context and audience insight into clear input for Brand, Employer Brand, TA, and business stakeholders.
• Confidence working with technical and senior stakeholders, especially across Engineering, Data/AI, Product, or Design.
• Advanced English level required.

Responsabilités

• Build attraction plans for priority chapters, starting with Engineering, Data/AI, Design, and Commercial.
• Partner with TA and hiring leaders to understand hiring goals, talent audiences, and where Preply should show up.
• Work closely with Brand and Employer Brand to brief campaigns, content ideas, careers page updates, and event materials.
• Help identify strong internal proof points - people, projects, team moments, and business impact - that can inspire employer brand content.
• Shape and deliver talent events with TA and Chapter Leads, from meetups and conferences to sponsorships and in-house activations.
• Bring creative ideas to event engagement: booth experiences, speaker opportunities, follow-up journeys, candidate conversations, and moments that make Preply memorable.
• Own our Glassdoor strategy, including review responses, reputation themes, profile improvements, and actions that strengthen how candidates see Preply.
• Coordinate paid and organic recruitment campaigns, including LinkedIn ads, job boards, and niche talent platforms.
• Improve the careers page as a candidate journey: spot gaps, recommend updates, and track how changes impact engagement and applications.
• Measure the impact of events, campaigns, channels, and Glassdoor activity through clear KPIs such as reach, engagement, leads, source quality, conversion, and pipeline contribution.
• Share learnings with TA, Brand, and business stakeholders so we keep improving where we invest time, energy, and budget.

Connaissances

Recruitment marketing

Talent marketing

Employer brand activation

Talent events

Data-informed approach

Stakeholder management

Creative mindset

English (Advanced)

Outils

LinkedIn ads

Job boards

Description du poste

Preply is seeking an Employer Branding Lead - Tech to drive recruitment marketing, events, and employer brand collaboration from London. You’ll partner with TA, Brand, and leaders to shape audiences, campaigns, and content that build strong candidate pipelines.

The role blends hands-on event work with strategic storytelling, focusing on attracting top tech talent through communities, campaigns, and compelling careers journeys.