Synthetics Market Development Lead

Metrea; Lincoln; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Annual Performance Bonus

Salary sacrificed pension scheme

Death in Service Benefits

Private Medical Insurance

Subsidised gym membership/plans

Job summary

Metrea seeks a CEMA and Digital Market Development lead to grow opportunities for the NOR simulator system within the Solutions team. You will identify opportunities, engage with customers and partners across the UK/Europe, and collaborate with software and engineering to shape new solutions.

Travel to events is expected to expand the customer base. Ideal candidates bring military aviation insight, NATO experience, and strong bid-writing skills to win new business in a fast-moving defence

Qualifications

• Background in military aviation, with preference for fast jet or rotary experience.
• Deep understanding of synthetic training programmes and authorities.
• Experience in working across NATO, ideally in procurement or project capacity.
• Experience in business development, especially early market engagement before formal paperwork.
• Experience in setting price-to-win and competitor analysis.
• Established network of defence sector contacts.
• Ability to work independently and as part of a cross-functional team.
• Strong project management and ability to manage multiple complex opportunities.

Responsibilities

• Research and identify new business opportunities, markets, partners, and services.
• Foster relationships with existing customers and build a pipeline of NOR opportunities in the UK and Europe.
• Attend conferences and events to expand the customer and partner base.
• Conduct market research and competitive analysis to identify trends and potential clients.
• Translate customer requirements into actionable solutions with product/engineering.
• Lead or support bid writing and pricing processes for new opportunities.

Skills

Military aviation background

Synthetic training knowledge

NATO procurement experience

Business development

Price-to-win / competitor analysis

Defence sector network

Independent work ethic

Cross-functional collaboration

Project management

Job description

Company Overview

Metrea delivers effects-as-a-service to national security partners across five domains and more than a dozen mission areas. These include airborne ISR, electronic warfare, secure communications, aerial refueling, special air missions, aerial firefighting, and advanced simulation. We own the whole stack: designing, building, and operating turnkey capabilities that give our partners decisive, asymmetric advantage against rapidly evolving threats.

Our operating model is built around three interlocking pillars. The Support Groups provide a global shared-service – spanning people, finance, platform, operations, legal, and engagement. This frees up our Core Groups, who develop and own mission capabilities end-to-end, to focus entirely on delivery. The Market Groups apply a regional lens, ensuring that our agile and adaptable capabilities remain aligned to the wicked problems that matter most to our partners across the Americas, EMEA, and Asia-Pacific.

At the heart of our model is a simple but powerful idea: be a true partner with skin in the game. Our partners need effects, not just equipment. By owning the full stack – from the lab to the field – we are able to drive a continuous cycle of innovation that keeps our partners ahead. It’s a fast-moving, intellectually demanding environment where talented people are given real responsibility, work on problems that matter, and contribute to an enterprise that is growing quickly and deliberately.

Headquartered in Washington, DC, with facilities across the United States, the United Kingdom, as well as Continental Europe and Asia-Pacific.

Position Summary

Reporting directly totheCEMA and Digital Market Development Leadwithin the Solutions team, the CEMA and Digital Market Development is primarily focusedonthe identification and generation of product and service opportunities toimplement the company’s strategy for growth, focusing onMetrea’sproprietary NOR simulator system. This will involve promotingNOR, networking, and engaging with existing customers to strengthen relationships, as well as fostering new partnerships to expand the customer and partner base. Additionally,will conduct market analysis and horizon scanning to assess market demands and will collaborate closely with the software and engineering teams to drive the development ofnew solutionsand improvements to existing products and services. The role will also involve leading or supporting the bid writing and pricing process for new opportunities.

What You’ll Do

Business Development

• Researching andidentifying new business opportunities, including new markets, growth areas, trends, customers, partnerships, products, and services, or new ways of engaging with existing markets
• Fostering and developing relationships with existing customers
• Building andmaintaininga pipeline of opportunitiesfor NORin the UK and Europe
• Attending relevant conferences and events
• Conduct market research and competitive analysis toidentifytrends, potential clients, and areas for expansion,leveragingcurrent and futureNOR-basedcapabilities
• Collaborate with the product and engineering teams to understand technical offerings and translate customer requirements into actionable solutions
• Support the Head of Engagement and CEMA and Digital Market Development Lead to generate the annual events and engagement plan

Bids/Proposals/Quotations

• In collaboration with the Bid Manager,lead and contribute to the proposal development process, ensuring solutions meet customer needs while capitalizing on company capabilities
• Setting and justifying the Price to Win, based on comprehensive competitive analysis and a strong understanding of scoringmethodology, in particular MEATand RVFM

Professional knowledge

• Develop andmaintaina strong understanding ofMetrea’sproducts and services,in particular those of the Digital and Synthetic group
• Develop a deep understanding of the competitive environment Digital and Synthetic groupoperatesin and use this toassist product managers in the development of our solutions
• Collaborate with marketing and technical teams to develop targeted campaigns, presentations, and marketing collateral
• Provide input on product development by conveying customer feedback and market trends

What You Bring

• A background in military aviation, with preference being given to fast jet or rotary experience
• A deep understanding of synthetic training, the authorities responsible for them, and current and future synthetic training programmes
• Experience of working across NATO, ideally in a procurement or project capacity
• Experience in business development, in particular early market engagement in advance of formal commercial paperwork to help form requirements
• Experience in setting price to win and competitor analysis
• A network of established contacts in the defence sector
• Ability to work independently and as part of a cross-functional team
• Strong project management skills, with the ability to manage multiple complex opportunities simultaneously
• Strong problem-solving abilities, with the capacity to identify customer needs and deliver tailored solutions

Benefits

• Annual Performance Bonus
• Salary sacrificed pension scheme
• Death in Service Benefits
• Private Medical Insurance
• Subsided gym membership / plans throughWellhub
• Electric Car scheme
• Cycle to work scheme
• Free lunch on office days
• Enhanced Parental Leave

WorkAuthorization/SecurityClearance

The employee will have the legal right to work in theUnited Kingdom and will be able to produce right to work documentation.Ability to achieveUK SCessential, DV desirable.

AAP/EEO Statement

Metrea Management Limited (MAM)is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or other characteristics protected by law.

PositionTypeandExpectedHoursofWork

This is a full-time position with typical working hours of Monday through Friday, 9:00 a.m. to6:00p.m.

WorkEnvironment

Hybrid (attendance at Lincoln or London office 3 days a week).

Travel

This jobroutinelyoperatesin an office setting. However, youwill be requiredto travelboth in the UK and internationally for trade shows, capability demonstrationsandengagementactivities.

Our Firmware

At Metrea, our single core value is Rooted in Humility, and our four cornerstone attributes are Entrepreneurial, Systematic, Discerning, and Over-Deliver. These form what we call our Teammate Firmware. Just like technical firmware connects software and hardware, our Firmware is the constant interface between our mission and our people. It defines how we show up, how we work together, and how we solve complex problems.

Our team Firmware creates a web-like, hyper-collaborative, dynamically hierarchical way of working that helps us adapt quickly, communicate openly, and distribute decision-making to where expertise actually lives. It enables groups to self-organize around hard problems, shift fluidly as priorities evolve, and operate with the trust, curiosity, and discipline required in a complex mission space. This foundation allows us to deliver elegant, effective solutions and uphold our purpose: protecting our precious inheritance.