Subscriber Growth & Retention Executive

Harmsworth Media; Greater London; Hybrid; GBP 32,000 - 42,000; Full time

Job summary

Harmsworth Media is seeking a Customer Marketing Executive to drive retention marketing for New Scientist and The i Paper. You will report to the Customer Marketing Manager and collaborate with editorial, tech and marketing teams to reduce churn and boost renewal rates.

The role also includes owning the New Scientist shop marketing plan, sourcing products, managing the Shopify shop, and planning benefits for events like New Scientist Live.

Qualifications

• 1–2 years of experience in a marketing role, ideally in a recurring revenue business.
• Proven track record of analysing campaign metrics and using those insights to drive growth.
• Fluency in English and strong copywriting skills.
• Experience with retention marketing and customer lifecycle management.

Responsibilities

• Work with the Customer Marketing Manager to implement retention strategies for new and existing subscribers.
• Build and maintain strong working relationships with customer service partners.
• Ensure best in class customer service through training and quality control.
• Develop cost‑effective processes to manage subscriber queries via phone, email, live chat and self‑service portal.
• Plan and implement the shop and subscriber benefits offering at New Scientist Live.
• Own the marketing plan and implementation for the New Scientist shop.
• Source new products for the New Scientist shop.
• Manage the shop portal on Shopify.
• Plan and implement the shop and subscriber benefits offering at New Scientist Live.
• Understand brand guidelines and work within them for copy and design.
• Be an active participant across the Marketing team ensuring understanding of performance across all teams.
• Stay up to date with industry news and competitor activity and share with relevant teams.
• Understand Harmsworth products and services to increase retention rates.
• Adopt an analytical mindset to query and understand customer behaviour.
• Ensure all marketing activity meets relevant regulatory requirements.
• Ensure that all briefs are communicated consistently, efficiently and appropriately for effective implementation of plans in accordance with brand identity.

Skills

Retention marketing

Campaign analysis

Stakeholder management

Copywriting

English fluency

Tools

Shopify

MS Excel

PowerPoint

Job description

Harmsworth Media is seeking a Customer Marketing Executive to drive retention marketing for New Scientist and The i Paper. You will report to the Customer Marketing Manager and collaborate with editorial, tech and marketing teams to reduce churn and boost renewal rates.

The role also includes owning the New Scientist shop marketing plan, sourcing products, managing the Shopify shop, and planning benefits for events like New Scientist Live.