Student Recruitment Advisor

Jobtailor; Birmingham; On-site; GBP 28,000 - 42,000; Full time

Job summary

Jobtailor in Birmingham, United Kingdom is seeking a target-driven Sales & Recruitment Advisor to guide prospective students from inquiry to enrolment. The role involves communicating course options, fees, and funding while maintaining CRM accuracy and contributing to campaign ROI analysis.

The ideal candidate has at least 1 year in consultative sales, strong relationship-building skills, and the ability to manage multiple leads and deadlines in a fast-paced environment.

Qualifications

• Proven experience in a fast-paced sales environment with KPI targets.

Responsibilities

• Meet and exceed enrolment targets and KPIs.
• Guide prospective domestic and international students from initial enquiry through enrolment.
• Provide accurate information about courses, fees, and funding options.
• Assess applicant eligibility and transfer complex cases to subject specialists or university admissions teams.
• Maintain accurate student records in Salesforce CRM.
• Prepare regular sales pipeline reports.
• Collaborate with Marketing to promote programmes and evaluate campaign ROI.
• Coordinate recruitment events, webinars, and course demonstrations.
• Contribute to departmental continuous improvement initiatives.
• Work with the Sales Manager, Student Recruitment team, Marketing team, university partners, academics, and subject matter experts.
• Monitor enrolments, sales-qualified leads, offer-holder progression, response times, and student dropout rates against KPIs.

Skills

Consultative sales

KPI achievement

Salesforce CRM

Relationship building

Prospective student engagement

Sales pipeline management

Enrolment target achievement

Applicant eligibility assessment

Data analysis for campaign ROI

Time management

Tools

Salesforce CRM

Job description

• Meet and exceed short- and long-term enrolment targets and agreed KPIs
• Guide prospective domestic and international students from initial enquiry through enrolment
• Provide accurate information about courses, fees, and funding options
• Assess applicant eligibility and transfer complex cases to subject specialists or university admissions teams
• Maintain accurate student records in Salesforce CRM
• Prepare regular sales pipeline reports
• Collaborate with Marketing to promote programmes and evaluate campaign ROI
• Coordinate recruitment events, webinars, and course demonstrations
• Contribute to departmental continuous improvement initiatives
• Work with the Sales Manager, Student Recruitment team, Marketing team, university partners, academics, and subject matter experts
• Monitor enrolments, sales-qualified leads, offer-holder progression, response times, and student dropout rates against KPIs

Requirements

• Proven experience in a fast-paced sales environment with a strong track record of achieving and exceeding KPIs and conversion targets
• Minimum 1 year of experience in consultative sales
• Ability to understand prospective students’ goals, motivations, and circumstances and recommend suitable programmes or study pathways
• Experience building meaningful relationships with prospective students
• Outstanding written and verbal communication skills
• Ability to manage multiple leads simultaneously and work to variable deadlines
• Excellent time management and administrative skills
• Accurate CRM records, maintained pipelines, and timely follow-ups
• Ability to build rapport quickly and handle objections constructively
• Confident, resilient, self-motivated, and solution-focused in a target-driven environment
• Comfortable working with CRM systems; Salesforce experience is a bonus
• Experience in education consultancy or student outreach roles is desirable
• Experience working with or alongside remote and global teams is desirable

Core Competencies

Demonstrates expertise in consultative sales and student recruitment, with a strong focus on achieving enrolment targets and KPIs. Proficient in maintaining accurate CRM records and collaborating with marketing teams to enhance programme visibility.

Highest-signal resume keywords

• Consultative Sales Experience
• KPI Achievement
• Salesforce CRM Proficiency
• Outstanding Communication Skills
• Relationship Building

Hard Skills

• Sales Pipeline Management
• Enrolment Target Achievement
• Applicant Eligibility Assessment
• Data Analysis for Campaign ROI
• Time Management

Soft Skills

• Resilience
• Self-Motivation
• Solution-Focused Mindset
• Ability to Handle Objections
• Interpersonal Skills

Industry Keywords

• Student Recruitment
• Education Consultancy
• Prospective Student Engagement
• KPI Monitoring
• Remote Team Collaboration

Tools & Technologies

• Salesforce CRM