Strategic eCommerce Manager: Campaigns & Analytics

OMG; Greater London; On-site; GBP 70,000 - 100,000; Full time

Job summary

OMG is seeking an eCommerce Manager to lead strategy, planning and execution of retail media and eCommerce initiatives for client brands across platforms. The role focuses on improving retail propositions, product discoverability and conversion, acting as a key client contact and internal lead.

You will translate business goals into campaigns and digital shelf strategies, working with media planners, creative teams, data analysts and retail partners to drive visibility, growth and efficiency at

Qualifications

• Experience with retail media campaigns on Amazon, Citrus and Criteo.
• Strong data analysis, retail planning and allocation capabilities.
• Proven ability to lead cross-functional teams and mentor juniors.
• Proficiency in Excel and PowerPoint for analysis and presentations.

Responsibilities

• Lead eCommerce media campaigns with best-in-class knowledge and strategy.
• Activate and optimise campaigns across retail media platforms.
• Develop roadmaps with clients to test new products and formats.
• Collaborate with agency teams to align digital shelf strategies with ATL media.
• Identify growth opportunities on eCommerce platforms and plan execution.
• Communicate insights and recommendations to clients and internal teams.
• Improve sales and category share through retail and media planning.
• Analyse multiple data sources and write insights for stakeholders.
• Train and mentor junior team members.
• Stay updated on retail media capabilities and shopper behaviours.

Skills

Retail media strategy

Campaign activation

Data analysis

Excel

PowerPoint

Mentoring

Cross-functional collaboration

AI awareness

Tools

SKAI

PacVue

Citrus

PlanApps

Job description

OMG is seeking an eCommerce Manager to lead strategy, planning and execution of retail media and eCommerce initiatives for client brands across platforms. The role focuses on improving retail propositions, product discoverability and conversion, acting as a key client contact and internal lead.

You will translate business goals into campaigns and digital shelf strategies, working with media planners, creative teams, data analysts and retail partners to drive visibility, growth and efficiency at