Strategic Campaign Planner — Cross-Platform Media

Bloomberg; Greater London; Hybrid; GBP 52,000 - 76,000; Full time

Job summary

Bloomberg is seeking a Planning and Campaign Manager in London to connect client objectives with Bloomberg Media’s cross‑platform capabilities across TV, digital, print, radio, and live events.

You will manage the full campaign lifecycle from plan creation to execution and reporting, working with Sales, Ad Ops, and Client Services to ensure campaigns hit KPIs and deliver meaningful insights for clients.

Qualifications

• At least 3 years in digital media planning for publishers or agencies.
• Solid understanding of media planning principles and performance metrics.
• Experience with cross-platform campaigns and diverse formats.
• Ability to interpret data and present insights clearly and visually.

Responsibilities

• Develop cross‑platform media plans aligned with client objectives.
• Collaborate with Sales, Ad Ops, and Client Services during post‑sale to ensure KPI delivery.
• Use data/tools to inform planning decisions and report performance to clients.
• Prepare mid/end‑campaign reports highlighting learnings and renewals.
• Support monthly billing by coordinating with Finance and Sales.
• Maintain strong internal/external relationships and adapt to change.

Skills

Digital media planning

Cross-platform planning

Data-driven planning

Campaign reporting

Analytical skills

Time management

Communication

Tools

Google Ad Manager

Operative

DoubleVerify

Salesforce

PowerPoint

Google Slides

Microsoft Excel

Google Sheets

Job description

Bloomberg is seeking a Planning and Campaign Manager in London to connect client objectives with Bloomberg Media’s cross‑platform capabilities across TV, digital, print, radio, and live events.

You will manage the full campaign lifecycle from plan creation to execution and reporting, working with Sales, Ad Ops, and Client Services to ensure campaigns hit KPIs and deliver meaningful insights for clients.