Store General Manager - Fast-Paced Fashion Leader

INDITEX; City of Edinburgh; On-site; GBP 35,000 - 50,000; Full time

Job summary

Bershka in the United Kingdom is seeking a General Manager to drive the performance of a high-volume fashion store in a dynamic, fast-paced environment. You will lead with ownership, delivering strong commercial results while maintaining an inclusive, high-energy customer experience.

The role requires agile leadership, visual standards, and the ability to adapt to daily changes in trading, staffing and stock flow, all while keeping customers at the centre of decisions.

Qualifications

• Experience leading a fast-paced, high-volume retail operation.
• Strong commercial results and ability to drive performance through people.
• Confident leadership of large teams, including coaching and performance conversations.
• Strong operational discipline (stock, shrinkage, cash, compliance).
• Passion for fashion and strong understanding of trends and competitors.

Responsibilities

• Own store performance and act quickly using data, insight and product knowledge.
• Deliver sales, productivity and profitability through clear priorities and daily follow-through.
• Lead through pressure to maintain calm, fair and decisive leadership.
• Recruit inclusively, hiring for behaviours, values and capability.
• Develop leaders through coaching, routines and development programmes.
• Build routines that ensure a consistent, customer-focused store experience.

Job description

Bershka in the United Kingdom is seeking a General Manager to drive the performance of a high-volume fashion store in a dynamic, fast-paced environment. You will lead with ownership, delivering strong commercial results while maintaining an inclusive, high-energy customer experience.

The role requires agile leadership, visual standards, and the ability to adapt to daily changes in trading, staffing and stock flow, all while keeping customers at the centre of decisions.