Sr. Interactive Designer, Ad Innovation

DOW JONES; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

A leading company in the financial publication sector is seeking an experienced interactive designer to drive innovations in rich media advertising. The role involves post-sale custom ad unit production and collaboration on new ad products, requiring strong skills in UI/UX design and project management, along with a proven portfolio demonstrating expertise in interactive design.

Qualifications

• 5+ years of relevant design and ad product development experience.
• Knowledge of Celtra or similar platforms.
• Strong understanding of intuitive UI/UX design.

Responsibilities

• Responsible for post-sale custom ad unit production.
• Develop competitive custom templates and produce responsive ads.
• Collaborate on streamlined ad creative specifications for clients.

Skills

UI/UX design

Ad product development

Project management

Communication

Client-oriented experience

Education

Portfolio of past work

5+ years relevant experience

Tools

Celtra

JS

HTML

CSS

Job description

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Client:

DOW JONES

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

9f19c194f78d

Job Views:

6

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

Description

:

Description

:

Wall Street Journal | Barron’s Group (WSJ|BG) is looking for an experienced interactive designer for the Ad Innovation rich media studio. This person will be primarily responsible for post-sale custom ad unit production, while contributing to pre-sale ideation, concept design and proprietary ad format development.

The ideal candidate will be solutions-driven, proactive, and passionate about creating elegant ad experiences. They will be an advocate for innovation and help accelerate WSJ|BG’s position as an industry leader in rich media.

With input from the Ad Innovation Executive Director and Sr. Interactive Design Manager, the candidate will be responsible for the production lifecycle of assigned client campaigns (working primarily within Celtra), while contributing to the team’s roadmap of new ad products and implementing best practices for performance and efficiency.

Primary responsibilities:

Develop Competitive Custom Templates

Produce responsive ad templates, inclusive of design, layout, functionality, and custom event tracking

Establish and execute best practices for performance, speed and scalability

Collaborate on streamlined ad creative specs for client asset deliverables

Incorporate polite user experiences while adhering to WSJ|BG best practices of standards and ethics

Work with the interactive design manager to execute new ad template rollouts and meet roadmapped goals

Proactively develop ongoing knowledge base of new capabilities and products within the Celtra ecosystem

Manage Production and Workflow

Assist in defining and supporting an optimal workflow for the interactive design team

Collaborate with the Project Management team to service client requests seamlessly throughout campaign builds

Implement streamlined custom event tracking when applicable for consistent performance reporting

Set & contribute to best practices for campaign mocks, wireframes and storyboards

Contribute to ideation for high-stake and complex client requests

Leverage expertise to execute on quick-turnaround requests

Operate with a sense of urgency and professionalism

Qualifications:

5+ years of relevant design and ad product development experience

Knowledge of Celtra or comparable interactive studio platforms, inclusive of template management and custom event tracking implementation

Portfolio featuring past work and experience with ad templates

Stand-out understanding of intuitive UI/UX

Excellent communication and presentation skills, with ability to articulate design decisions clearly and persuasively

Enthusiastic, professional demeanor and experience working in a client-oriented setting (internal or external)

Experience navigating advanced features (such as location- and time-based personalization)

Comprehensive project management and experience in executing multiple projects simultaneously

Familiarity with publishing and testing ad units to web environments

Background in digital advertising is a plus

Experience with the following is a plus:

Web & App Ad Platforms

Coding (JS, HTML and/or CSS)

API integrations and feeds

Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process.