Social Strategy Director - Brand & Social Growth

Publicis Groupe UK; Greater London; Hybrid; GBP 120,000 - 160,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical

Reflection Days

Shared Parental Leave

Job summary

Publicis Groupe UK is seeking a Strategy Director to steer the strategic direction of a major client’s digital presence across Social and YouTube. Working with the Client Managing Director, Channel Leads and Data & Ops, you will translate complex business challenges into clear, evidence-based strategies that support long‑term brand ambitions.

This role requires exceptional communication and storytelling skills to distill insights into actionable narratives, and the ability to partner with local

Qualifications

• Extensive experience in digital strategy, particularly in Social.
• Excellent presentation and storytelling to simplify complex ideas.
• Experience across owned/earned/paid social including content, community, paid media.
• Ability to work with complex data and tell a clear strategic story.
• Curious about the 'why' behind findings and learnings.
• Passionate about staying current with platform developments and partnerships.

Responsibilities

• Present strategic recommendations to senior stakeholders with clear narratives.
• Gather and interpret audience, platform, cultural and performance insights.
• Lead deep dives and POVs on social platform evolution and trends.
• Partner with Channel and Data teams to address briefs with evidence-based responses.
• Translate recommendations into planning and activation with Channel teams.
• Collaborate with Data teams to turn analysis into insights.
• Connect global and local learnings with regional insight and global consistency.

Skills

Digital strategy

Social media

Storytelling

Stakeholder management

Job description

Publicis Groupe UK is seeking a Strategy Director to steer the strategic direction of a major client’s digital presence across Social and YouTube. Working with the Client Managing Director, Channel Leads and Data & Ops, you will translate complex business challenges into clear, evidence-based strategies that support long‑term brand ambitions.

This role requires exceptional communication and storytelling skills to distill insights into actionable narratives, and the ability to partner with local