Social Media Officer

Jobtailor

Greater London

On-site

GBP 32,000 - 42,000

Full time

6 days ago

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Job summary

Jobtailor is seeking a Social Media Officer to develop content and platform strategy for the Church of England, growing audiences on Twitter, Facebook, Instagram, LinkedIn, YouTube, Bluesky and TikTok.

You will research trends, collaborate with Archbishops' offices, generate creative ideas for campaigns, and plan daily content across multiple platforms. Excellent writing and digital skills are essential for success.

Qualifications

Excellent writing, copy-editing and proofreading skills.
Excellent digital skills, including CMSs, social networks, evaluation and analytics tools such as Sprout Social.
Excellent interpersonal skills and ability to work fast-paced.
Experience as a social media officer or equivalent for a large national organisation.
Experience running digital and social campaigns for large organisations.
Experience of social media community management.

Responsibilities

Develop content and platform strategy to reach and grow social media audiences.
Research platform developments and trends.
Collaborate with colleagues at the offices of the Archbishops on content plans and campaigns.
Generate creative ideas for key campaigns and year-round content.
Plan, curate and schedule daily content for Twitter, Facebook, Instagram, LinkedIn, YouTube, Bluesky and TikTok.
Liaise with content producers on platform-specific social-first content.
Write clear, simple and concise copy for Church of England social media channels.
Coordinate and implement social media community management.
Monitor channels during working hours and handle comments, complaints and queries, escalating issues when needed.

Skills

Writing

Copy-editing

Proofreading

Social Media Management

Digital Campaigns

Content Management Systems

Analytics Tools

Community Engagement

Trend Analysis

Project Management

Education

Bilingual or equivalent communications background

Tools

Sprout Social

CMSs

Analytics Tools

Job description

Develop content and platform strategy to reach and grow social media audiences
Research platform developments and trends
Collaborate with colleagues at the offices of the Archbishops on content plans and campaigns
Generate creative ideas for key campaigns and year-round content
Plan, curate and schedule daily content for Twitter, Facebook, Instagram, LinkedIn, YouTube, Bluesky and TikTok
Liaise with content producers on platform-specific social-first content
Liaise with influencers to provide content and develop partnerships
Write clear, simple and concise copy for Church of England social media channels
Work on social media campaigns supporting teams across the Church of England
Advise colleagues on best practices for creating engaging content
Provide digital support and create content at online and onsite events, including General Synod
Coordinate and implement social media community management
Monitor channels during working hours and handle comments, complaints and queries, escalating issues when needed
Coordinate the out-of-hours social media rota
Identify opportunities through horizon scanning, including campaigns, trends and awareness days
Produce regular social media analytics and insights with the Social Media Manager
Share findings with stakeholders and use them to inform future activity
Monitor online activity on key topics
Contribute to team project planning
Participate in webinars and in-person training for church leaders, volunteers, NCI staff and diocesan staff
Carry out other reasonable duties as required

Requirements

Excellent writing, copy-editing and proofreading skills
Excellent digital skills, including CMSs, social networks, evaluation and analytics tools such as Sprout Social
Excellent interpersonal skills
Highly organised and able to maintain organisation in a fast-paced environment
Experience working as a social media officer or equivalent role for a large national organisation
Experience running digital and social campaigns for large organisations
Experience of social media community management
Track record of taking projects, ideas and initiatives from concept through to delivery
Awareness of social media trends and understanding of social media's role within digital marketing and communications
Understanding of the values and beliefs of the Church of England and Christianity in general
Experience growing high-profile social media channels and increasing reach and engagement
Comfortable and confident promoting the Church of England and faith in Jesus Christ in the digital public square
Desire to bring more people to faith in Jesus Christ and deepen people's faith
Team player with a can-do attitude
Able to occasionally travel within England
May be required to assist with social media training of colleagues and stakeholders
Resilient approach in the workplace (desirable)
Genuine enthusiasm for innovation in social media and keeping up to date with trends and best practice (desirable)

Core Competencies

Demonstrates expertise in developing and executing social media strategies, content creation, and community management while effectively collaborating with diverse stakeholders. Possesses strong writing and digital skills, with a focus on analytics and trend awareness to enhance engagement and reach.

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