Social Media & Marketing Manager, Fitness Brand

Salt; London; On-site; GBP 38,000 - 45,000; Full time

Job summary

Une entreprise de fitness premium souhaite recruter un Social Media & Marketing Manager pour développer une stratégie de contenu engageante et gérer des campagnes locales. Vous aurez un rôle clé dans l'animation de la communauté de marque, en collaborant avec des équipes internes et externes pour dynamiser la notoriété et l'engagement.

Qualifications

• 4+ ans en marketing, idéalement dans les secteurs du bien-être ou de la santé.
• Expertise forte en marketing digital et réseaux sociaux.
• Compétences organisationnelles et de gestion des parties prenantes excellentes.

Responsibilities

• Gérer le calendrier et le contenu des réseaux sociaux.
• Planifier et exécuter des événements locaux et des partenariats.
• Développer un contenu créatif en ligne et hors ligne.

Skills

Communication

Multitasking

Organisation

Community Engagement

Digital Marketing

Social Media Expertise

Job description

Social Media & Marketing Manager, Fitness Brand

London, office/studio based

Up to £45K

Salt is partnering with a premium fitness studio with multiple locations across London to find a talented Social Media & Marketing Manager. We're looking for a genuine people-person with at least three years of experience in social media marketing, along with a solid foundation in traditional marketing.

In this role, you'll lead localised marketing campaigns and drive in-studio initiatives to create scroll-stopping content across the brand's social channels. You'll be actively present across all studio locations—building strong relationships with staff and members—fostering a vibrant, highly engaged community of loyal brand advocates.

Key Responsibilities:

Social Media

• Manage the social media calendar and content across platforms.
• Deliver an influencer strategy to boost brand reach and engagement.
• Track and report on social media performance, identifying optimisation opportunities.

Events & Partnerships

• Plan and execute local events and partnerships that drive awareness and client acquisition.
• Collaborate with community groups and relevant external organisations.
• Launch and manage an ambassador programme to expand brand advocacy.

Content Creation

• Develop creative, on-brand content (including video and photography).
• Work closely with designers to produce materials for both digital and print use.

Marketing & Campaigns

• Contribute to and implement elements of the marketing plan.
• Support the execution of campaigns, content planning, and asset production.
• Collaborate with studio teams to deliver local marketing strategies that align with broader business goals.

Internal Engagement

• Support internal wellbeing and brand engagement initiatives.
• Encourage team participation in content creation and brand promotion.

Requirements:

• 4+ years in marketing, ideally within wellness or health & fitness sectors.
• Strong digital and social media expertise.
• Excellent organisational, communication, and stakeholder management skills.
• Confident multitasker with a proactive, hands-on approach.
• Experience managing content, events, and community engagement.