SOCIAL MEDIA & MARKETING EXECUTIVE

Leonardo Hotels UK & Ireland | Formerly Jurys Inn; City of Edinburgh; On-site; GBP 25,000 - 35,000; Full time

Job summary

Join NYX Hotel Edinburgh as a Social Media and Marketing Executive, playing a pivotal role in shaping the brand’s presence through innovative social strategies and marketing campaigns. This vibrant lifestyle hotel seeks a creative individual to launch exciting new initiatives and enhance guest engagement.

Benefits

Hybrid working environment

Special rates on Leonardo Hotel rooms

Company-wide recognition scheme

Free hot meals whilst on duty

Talent referral scheme

Annual Employee Awards Celebration

Access to Company Pension Scheme

Ongoing job-related training programmes

Qualifications

• Proactive, creative, and ambitious individual.
• Passion for social media and brand development.
• Ability to work independently within a dispersed team.

Responsibilities

• Oversee organic social media management including strategy and content planning.
• Create and manage marketing campaigns for the opening of the restaurant.
• Collaborate with General Manager and Head Chef on marketing alignment.

Skills

Knowledge of social platforms

Content creation

Community management

Strategic thinking

Education

Experience in social media or marketing

Job description

This is an exciting opportunity to join the team at the highly anticipated NYX Hotel Edinburgh, an innovative lifestyle hotel concept set to open in the heart of the city. NYX Hotels, part of the Leonardo Hotels brand, offer a unique, stylish experience that celebrates the vibe and culture of their location.

As the Social Media and Marketing Executive, you will oversee the organic social strategy, marketing campaigns, and PR initiatives for NYX Hotel Edinburgh, with a special focus on launching a vibrant new restaurant and bar concept. We are looking for a proactive, creative, and ambitious individual with a passion for social media, events, and brand development.

This is a fantastic opportunity to play a pivotal role in shaping the story of one of Edinburgh’s most exciting new destinations.

Key Responsibilities Of The Social Media & Marketing Executive

• End-to-end organic social media management for NYX Hotel Edinburgh including; strategy development, content planning, content creation, community management, publishing and performance review
• Regular content ideation and creation for the channels: from shooting Reels to creating graphics and sharing Stories
• Writing appropriate and engaging copy for social media
• Community management and engagement (not including customer service queries)
• Working on various marketing projects outside of social, including PR activations and creating collateral for the hotel
• Develop and execute targeted social media and marketing campaigns to create excitement and buzz around the opening of the restaurant and bar concept.
• Work closely with the General Manager, Head Chef, and PR teams to align marketing efforts with operational goals and deliver a cohesive brand story.
  
  

Our Ideal Social Media & Marketing Executive Will Have

• Knowledge of social platforms and their algorithms including but not limited to Facebook, Twitter, Instagram and TikTok
• A vibrant flair for content creation, specifically for social media
• The ability to work cross-functionally with different teams to achieve shared objectives
• A strategically-minded approach with the view to bring the social channels to new heights!
• Strong ability to work independently and be comfortable working within a dispersed team
• Previous experience in a social media or marketing role, deally within the hospitality or lifestyle sectors.
  
  

Why come join us?

We look after our colleagues just as well as we look after our guests. Once you’re part of the team, you’re part of the Leonardo community. We have support on tap, so expect top-notch L&D programmes, practical training and clear progression within our vibrant and dynamic team.

Our Story

Built on decades of hotelier know-how, we are part of the Fattal Hotels Group, which operates over 230 hotels across Europe and Israel. We look after over 50 hotels across the UK & Ireland and have plans for major expansion over the next few years’; there’s never been a more exciting time to join us!

Some Of The Perks You Could Enjoy Include

• Hybrid working environment
• Special rates on Leonardo Hotel rooms across the UK & Europe: get planning that city break you’ve been dreaming of!
• Company-wide recognition scheme: for being your fabulous self, you could earn vouchers to spend on a wide range of high street shops
• Free hot meals whilst on duty
• Talent referral scheme: earn yourself a bonus for recommending a friend to join us
• We love to get together and celebrate: we regularly host Thank You Week (your hotel could have anything from ice cream trucks to pizza parties) and every year we get dressed up in our fanciest threads to host our Employee Awards Celebration
• The important stuff: access to the Company Pension Scheme, Life Assurance and Wellbeing Support
• Ongoing job-related training programmes with clear paths for progression
  
  

NYX HOTEL EDINBURGH: THE PLACE TO BE

Welcome to NYX Hotel Edinburgh, the uptown destination for city lovers. Located just next to the iconic Royal Mile, our hotel is your gateway to Edinburgh’s vibrant culture, rich history, and unforgettable vibes.

Designed for those who thrive on energy and creativity, NYX Hotel Edinburgh is brimming with art, style, and personality. It’s more than just a place to stay — it’s where locals and visitors come together to enjoy bold cocktails, exceptional food, and an electric atmosphere. Whether you’re exploring Edinburgh Castle, strolling through Holyrood Park, or discovering the independent shops and hidden gems of the Old Town, we’re perfectly situated for it all.

With Waverley Train Station nearby, a buzzing bar, and electric vibes, NYX Hotel Edinburgh is your go-to spot for a city escape for city lovers.

About Leonardo Hotels

At Leonardo Hotels, our vision is very simple: to be the first choice for everyone who values genuine hospitality.

Built on decades of hotelier know-how, we are part of the Fattal Hotels Group, which operates over 230 hotels across Europe and Israel. We look after over 50 hotels here in the UK & Ireland, and have come a long way since we opened our first hotel in Ireland back in 1993! With approximately 4,000 employees and multiple brands we are a dynamic, innovative and fast-growing company.

As an employer we put a big emphasis on career development and as a rule we recruit our operations team members for personality- it is all about how you interact with others and how you can demonstrate our values: Consistent, Friendly, Genuine, Positive and Willing

At Leonardo Hotels each and every team member is individually valued and respected for who you are. All careers within our hotels offer customer interaction, a great deal of variety, and a fun and friendly working environment. We strive to make all of our hotels great places to work, and get our teams involved in activities such as summer barbecues, Christmas parties, Thank You Week and birthday celebrations!

We also offer excellent employee benefits, including huge discounts on overnight stays at our hotels as well as performance-based rewards via our Leo Points system- these range from vouchers to a well-deserved day off!