Social Media Manager (3m FTC)

Inside Ideas Group Ltd; London; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

A leading company is seeking a Social Media Manager for a 3-month fixed-term contract in London. The role involves developing social media strategies for a B2B healthcare organization, managing campaigns, and enhancing online visibility. Ideal candidates will have at least 5 years of experience in digital marketing, particularly in social media, and a passion for engaging content creation.

Qualifications

• Minimum 5 years of experience in digital marketing, focusing on social media.
• Proven success in managing B2B social media campaigns, especially on LinkedIn.
• Strong analytical skills and data-driven decision-making.

Responsibilities

• Develop and implement social media strategies to generate leads and conversions.
• Plan, execute, and analyze digital campaigns, identifying engagement trends.
• Manage social media budgets and forecast campaign performance.

Skills

Analytical skills

Communication

Digital marketing

Social media management

Job description

Join to apply for the Social Media Manager (3m FTC) role at INSIDE IDEAS GROUP LTD

Established in 2004, OLIVER is a global leader in designing, building, and managing bespoke in-house agencies and marketing ecosystems for brands. We collaborate with over 300 clients across more than 40 countries, delivering tailored solutions that foster creativity and efficiency.

As part of The Brandtech Group, we leverage cutting-edge AI technology to revolutionize creative processes. Our AI solutions enhance efficiency, inspire creativity, and enable insightful decision-making, empowering our teams to deliver innovative results.

Role: Social Media Manager (3m FTC)

Location: London, England, United Kingdom (Hybrid)

About the Role

Partnering with an internationally recognized B2B healthcare organization, the Social Media Manager will develop and execute social media strategies to enhance the client's online visibility and customer engagement. This role involves creating a Digital Centre of Excellence within the healthcare practice, focusing on digital best practices, channel development, and audience growth across all digital touchpoints.

Reporting to the Head of Brand & Community, the ideal candidate will have experience in similar roles, particularly in B2B contexts, and be confident in managing social media campaigns (paid and organic), especially on LinkedIn. You should excel at creating engaging content, analyzing data for continuous improvement, and working collaboratively with internal teams and external partners.

Key Responsibilities

1. Refresh and enhance the client’s social media presence with impactful content.
2. Develop and implement social media strategies to generate leads and conversions through paid campaigns.
3. Plan, execute, and analyze digital campaigns, identifying engagement trends.
4. Create engaging digital content tailored to target audiences.
5. Identify opportunities for channel performance improvements and evaluate new social media technologies.
6. Develop content strategies to increase brand awareness and engagement.
7. Manage social media budgets and forecast campaign performance.
8. Generate monthly performance reports using tools like Google Analytics.
9. Oversee content creation and scheduling across platforms.
10. Engage with social media communities and monitor competitor activity.
11. Communicate effectively with internal and external stakeholders.
12. Handle multiple projects with attention to detail and proactivity.

Qualifications and Skills

• Minimum 5 years of experience in digital marketing, with a focus on social media.
• Proven success in managing B2B social media campaigns, especially on LinkedIn.
• Experience in the pharmaceutical or healthcare sectors is a plus.
• Strong analytical skills and data-driven decision-making.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Passion for social media and understanding of digital marketing channels.
• Commitment to sustainability and social responsibility.

Our Values

• Ambitious, imaginative, and inspirational in our work.
• Dedicated to continuous learning and listening.
• Results-focused and inclusive, committed to sustainability and diversity.

OLIVER is an equal opportunity employer and values diversity. We are committed to creating an inclusive environment where all employees can thrive.