Social Media Manager

EXTREME; United Kingdom; Remote; GBP 60,000 - 80,000; Full time

Job summary

Join a dynamic and innovative team at a leading social media publisher specializing in action sports and adventure content. As a Social Media Manager, you will play a crucial role in developing and executing strategies that enhance audience engagement and drive revenue across platforms like Facebook, Instagram, and TikTok. This role requires a strategic mindset and a passion for storytelling, as you lead a talented team to create captivating content that resonates with millions. If you thrive in a fast-paced environment and are eager to make an impact, this opportunity is perfect for you!

Qualifications

• Experience managing large social media accounts is essential.
• Strong familiarity with social insights and data tools is required.

Responsibilities

• Develop strategic plans for channel growth and revenue generation.
• Manage social media across multiple platforms focusing on content and strategies.

Skills

Social Media Management

Strategic Planning

Team Leadership

Data Analysis

Content Optimization

Problem Solving

Storytelling

Education

Qualification in Media Production

Qualification in Communications

Tools

CrowdTangle

Sprout Social

Tubular

Social Media Analytics Tools

Job description

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UNREEL Network, created by the founders of the Extreme Sports Channel, is a highly successful social media publisher and creator network specializing in curating, producing, and sharing captivating action sports, adventure travel, and fun content with our 20 million fans across Instagram, YT, TikTok, and Facebook. We drive exceptional engagement, achieving over 300 million video views each month and surpassing 2.6 billion views last year. Our expertise lies in delivering entertaining videos that resonate with our audience and bridge the gap between adventure sports enthusiasts, adventure travelers, and brands.

About the role

We are seeking a brilliant, passionate, and deeply experienced social media manager. As our social channels manager, you will be responsible for developing, executing, and managing the business and the team on a day-to-day basis. This opportunity is for someone who is passionate about entertaining our community and managing our pages across all the platforms. You will be highly knowledgeable about the latest trends in the social media landscape and have a broad knowledge of social publishers and the creator economy.

As our social media manager, you will focus on developing and implementing clear editorial positioning and content output, creative and distribution strategies. You will be responsible for driving audience growth and maximizing platform and brand revenue, with a strong emphasis on Facebook monetization. By analyzing content performance, identifying social media trends, and implementing data-driven strategies, you will optimize content output and scheduling to exceed growth and revenue targets. Expertise in Facebook’s monetization tools and algorithms will be highly valuable in enhancing engagement and unlocking additional revenue opportunities.

Job Type: Full Time

Engagement: Consultant / employment

Locations: UK (Remote)

Required Skills and Experience:

• Experience managing and operating large social media accounts.
• A strategic mindset with the ability to develop long-term growth and engagement plans for social channels.
• Good experience of managing social media teams.
• Strong familiarity with social insights and/or other social-focused data tools.
• Excellent understanding of optimized content formats for a variety of digital platforms.
• Experience using social listening platforms or tools (e.g., CrowdTangle, Sprout Social, Tubular, etc.).
• The position requires a strong and proven leader, one that possesses exceptional integrity and skills to analyze and solve problems.

A qualification in Media Production, Communications, Digital Production/Publishing, or a related field is not mandatory, but nice to have.

Responsibilities:

• Develop strategic plans and operational plans for the channel’s growth in multi-platform content delivery and revenue generation.
• Provide direction to the social media team to actively search for the most relevant content.
• Oversee client’s content output on social channels.
• Manage social media across Facebook, Snapchat, Instagram, TikTok, and YouTube - focusing on content, creative, and distribution strategies, using data and insights to inform the approach, scheduling, and content output.
• Manage and analyze data from our social media platforms and provide actionable insights.
• Analyze social platforms and how each of them uniquely impacts audience behavior and content performance.
• Experience with social media analytics and reporting tools.
• Understand and follow the clients' brand guidelines with all edits of content while also being compliant with social media community guidelines.

Personal Characteristics:

• Be a good problem solver, with a passion for storytelling and innovation.
• The ability to interact with internal and external people and partners at all levels.
• Exceptional team leadership skills.
• Great time management and communication skills.
• Strong attention to detail, with the ability to nuance messaging of complex topics for different audiences.
• Understanding of consumer trends and spotting them as they emerge.
• Be a positive and energetic team player – be someone we would want to go on a road trip with across Europe and ride mountain bikes.

This role requires a proactive and adaptable approach, with flexibility to occasionally adjust working hours in line with content schedules, major campaigns, or key business priorities.

If you are interested and you meet the selection criteria for this role, please apply with a short cover letter outlining why you are interested in joining the EXTREME team; what excites you about the opportunity; how you fit with the specific role; and your CV. Thank you and good luck.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Entertainment Providers