Social Media Manager

Ogilvy; Greater London; On-site; GBP 30,000 - 46,000; Full time

Job summary

Ogilvy London is seeking a proactive Social Media Manager / Community Strategist to shape brand conversations across platforms, from Facebook and Instagram to YouTube and TikTok. You'll craft social strategies, manage online communities and help deliver campaigns for global clients.

Reporting into the Social Strategy Lead, you’ll collaborate with interdisciplinary teams to stay ahead of trends, shoot content when needed, and measure impact through analytics to prove value.

Job description

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity-innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, visit Ogilvy.com , and follow us on LinkedIn , X , Instagram , and Facebook.

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world‑class creativity, next‑generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .

Social Media Manager / Community Strategist

Department: Social & Strategy

Location: London

Contract type: Initial 12-Month Fixed Term

Full Time/Part time: Full Time

Reporting into: Social Strategy Lead

The Role:

The Community Management team are a key part of the Ogilvy social team and help to make brands truly matter on social channels. We are the eyes, ears, and voice for global giants - creative, hungry digital natives who live in the feed and cut through the chaos of social. Through craft, we spark the right conversations, connecting our clients with the right people, at the right time, in the right place. In this role, you'll be helping manage online communities, creating content and engaging with the audience directly on various social media platforms. You'll contribute ideas for social media strategies and stay up-to-date on trends to create relevant content - maybe even shooting it yourself. You'll also work with other teams to deliver comprehensive social media campaigns for clients. We're plugged into a 1,000-strong, fully integrated Ogilvy team, fuelled by a deep pool of shared knowledge and collaborative firepower. If that still sounds like somewhere you want to be,

Key Responsibilities:

• Be the strategic social sleuth & brand architect: Craft the strategic social blueprint from online and social community insights. Stay plugged into the zeitgeist by devouring trend reports and campaign insights to keep social fresh. Breathe social channels such as Facebook, Insta, Twitter, YouTube, TikTok & beyond. Support building social and creative briefs and coordinate with interdisciplinary team to prepare well informed community management strategies around cultural moments.
• Be a social management tool expert: Expertly create and publish engaging content across all key social platforms. Command the insight toolkit (Sprinklr, Google Trends, etc.) to turn data into action. Manage and own the content publishing process; scheduling, coordination of complex content calendars, QC of live posts. Champion social media best practices, ensuring every execution is flawless. Nail the administrative essentials: reports, scheduling, competitor reviews, and workflow management.
• Be the voice of the brand on social : Forge powerful internal & client relationships and get to the heart of client challenges and ensure seamless execution. Master the brand's voice, crafting compelling content that resonates with their online audience. Transform audiences into passionate social advocates and craft perfect reactive and proactive comments.
• Measurement and effectiveness: What's working and why? Understand different social media performance and metrics. Deliver social reports with precisely the insights clients need to drive smart business decisions. Be a data detective and uncover the stories hidden in social metrics and turn them into strategic gold. Grasp client objectives and the competitive arena to ensure social delivers real results. Collaborate with analysts and media planners to report on channel results - community specific data. Understand the benefits of a test & learn strategy can create testing hypothesis.
• Be the gate keeper of brand safety: Cut through the chaos of social media and moderate complex comments in a very public forum. Live in