Social Media Lead: Platform-Native, Short-Form Content

NEST; Greater London; Hybrid; GBP 65,000 - 70,000; Full time

Job summary

Nest is seeking a Social Media Manager to shape our social media presence, bring fresh ideas, and turn complex pensions topics into engaging content across feeds. The role focuses on platform-native storytelling, short-form video, and audience-insight driven experimentation to keep messaging credible and useful for our audience.

You will work in a hybrid setup around Canary Wharf, London, coordinating with stakeholders to develop content plans and campaigns that resonate with diverse audiences

Qualifications

• Experience working in a social media role, either in-house or agency-side.
• Strong knowledge of major social media platforms and how content, audiences and best practice differ by channel.
• Experience developing and delivering social media content, content plans or campaigns.
• Experience creating, reviewing or optimising social media content and copy, including short-form video content.
• Experience using social media insights, analytics or reporting to inform recommendations and improve performance.
• Experience managing incoming social media messages, identifying customer service issues or reputational risks, and escalating these appropriately.
• Experience working with multiple stakeholders and managing competing priorities and deadlines.

Responsibilities

• Shape our social media presence and content strategy.
• Drive platform-native storytelling with short-form video and creative experimentation.
• Turn complex subjects into engaging content informed by audience insight.
• Collaborate with partners to maintain trust, accuracy and credibility in messaging.

Skills

Social media management

Platform knowledge

Content creation

Short-form video

Analytics & insights

Stakeholder management

Customer service monitoring

Job description

Nest is seeking a Social Media Manager to shape our social media presence, bring fresh ideas, and turn complex pensions topics into engaging content across feeds. The role focuses on platform-native storytelling, short-form video, and audience-insight driven experimentation to keep messaging credible and useful for our audience.

You will work in a hybrid setup around Canary Wharf, London, coordinating with stakeholders to develop content plans and campaigns that resonate with diverse audiences