Social Media Manager

NEST; Greater London; Hybrid; GBP 65,000 - 70,000; Full time

Job summary

Nest is seeking a Social Media Manager to shape our social media presence, bring fresh ideas, and turn complex pensions topics into engaging content across feeds. The role focuses on platform-native storytelling, short-form video, and audience-insight driven experimentation to keep messaging credible and useful for our audience.

You will work in a hybrid setup around Canary Wharf, London, coordinating with stakeholders to develop content plans and campaigns that resonate with diverse audiences

Qualifications

• Experience working in a social media role, either in-house or agency-side.
• Strong knowledge of major social media platforms and how content, audiences and best practice differ by channel.
• Experience developing and delivering social media content, content plans or campaigns.
• Experience creating, reviewing or optimising social media content and copy, including short-form video content.
• Experience using social media insights, analytics or reporting to inform recommendations and improve performance.
• Experience managing incoming social media messages, identifying customer service issues or reputational risks, and escalating these appropriately.
• Experience working with multiple stakeholders and managing competing priorities and deadlines.

Responsibilities

• Shape our social media presence and content strategy.
• Drive platform-native storytelling with short-form video and creative experimentation.
• Turn complex subjects into engaging content informed by audience insight.
• Collaborate with partners to maintain trust, accuracy and credibility in messaging.

Skills

Social media management

Platform knowledge

Content creation

Short-form video

Analytics & insights

Stakeholder management

Customer service monitoring

Job description

*Please note we only accept online applications.*

Role Overview

Nest is seeking a Social Media Manager to help shape our social media presence. This is a role for someone who understands what makes content work in real feeds: someone creative, curious and confident enough to bring fresh ideas, spot opportunities and turn complex subjects into content people actually want to engage with.

Social media at Nest is moving into a more ambitious, social-first space, with a focus on platform-native storytelling, short-form video, and creative experimentation routed in audience insight. The successful candidate will play a key role in helping us make pensions feel more relevant, engaging and useful, while maintaining the trust, accuracy and credibility our audiences expect.

The minimum criteria for this role are:

• Experience working in a social media role, either in-house or agency-side.
• Strong knowledge of major social media platforms and how content, audiences and best practice differ by channel.
• Experience developing and delivering social media content, content plans or campaigns.
• Experience creating, reviewing or optimising social media content and copy, including short-form video content.
• Experience using social media insights, analytics or reporting to inform recommendations and improve performance.
• Experience managing incoming social media messages, identifying customer service issues or reputational risks, and escalating these appropriately.
• Experience working with multiple stakeholders and managing competing priorities and deadlines.

Don't worry if you think you don't have all the key skills, it might be worth taking the few minutes to apply as we're good at spotting potential. At Nest, you’ll have access to a range of learning opportunities to learn, grow and build the skills you need to be successful in your role and career.

Please download a full job description to find a full scope, deliverables, experience and personal attributes required for this role.

Flexible and agile working

Everyone's personal situation is different.

To make the most out of hybrid working, we've introduced different ways of working, which include (subject to role requirements):

• hybrid of office (Canary Wharf, London) and home working (there will be an expectation to attend the office, once - twice a week, or more, as required)

Directorate/Department Overview

Nest is a great government delivery success story. Established in 2010, Nest has been a critical pillar of the government’s automatic enrolment pension programme, with a public service obligation to accept any employer wishing to use the scheme to discharge their automatic enrolment duties.

Our award-winning pension fund is tailored to members’ requirements by combining extensive research and an expert understanding of their needs. First-class investment practice and governance are the backbone of our organisation. We invest responsibly and sustainably and are always transparent about the choices we make. It is both a privilege and a responsibility to help each of our members achieve the retirement they want.

It’s important that Nest has an equally diverse workforce and promotes an inclusive culture. This is in line with the organisation’s values and ensures that Nest is a corporation fit for the future.

The Nest Experience directorate is responsible for developing and evolving the propositions for our customers, for the service and experience that they enjoy and working with our delivery partners to ensure their data and assets are kept safe. This includes:

Definition of our customer strategies

Developing, maintaining and evolving our customer value propositions

The brand and marketing of Nest to our customers

The design of the service experience our customers enjoy across all channels

Working with our partner, TCS, to deliver a service that delights our customers and keeps their data and assets safe

Organisational Overview

Nest is an award-winning workplace pension scheme, the largest in the country.
Set up by the government to give every worker in the UK somewhere to save, our first-class responsible investment practice and governance are the backbone of what we do, supported by all the functions you’d expect to find in a thriving business. We’re committed to creating a workplace where you can be your authentic self and offer an inclusive and flexible working environment.

Diversity, Equity and Inclusion

Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of their age , disability, gender identity, marital status, national origin, pregnancy or caring responsibilities, race, religion/belief, sex, sexual orientation or socio economic background.

We also recognise the importance of diversity of thought and other forms of neurocognitive variation.

Nest is a Disability Confident Leader, which is the highest level of the Disability Confident Scheme. If you have a disability, please declare that you’re applying through the scheme .

We aim to offer an interview to those applicants who apply through the Disability Confident Scheme and best meet the minimum criteria. However, there may be some circumstances where this is not possible due to the volume of applications.

Please note that this advert may close early if we receive a sufficient number of satisfactory applications.

£65,000 to £70,000 (depending on experience)