SEO Manager

Confidential; Greater London; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Excellent Benefits

Job summary

Sphere is seeking an experienced SEO Specialist to lead its luxury retail brand's global organic growth in London. You’ll combine technical SEO, content and data to increase organic visibility and revenue across markets, partnering with Editorial, Product, Development, Trade and PR.

Own SEO KPIs, lead technical audits, coordinate with agencies, and drive international SEO, content optimisation and internal linking while preserving the brand voice.

Qualifications

• 5+ years hands-on SEO experience in luxury retail or premium ecommerce.
• Proven track record of delivering measurable organic growth.
• Experience with multi-market international websites and luxury brand tone.

Responsibilities

• Develop and execute the global SEO strategy against commercial objectives.
• Own SEO KPIs including organic traffic, rankings, CTR and revenue.
• Lead technical SEO audits across crawlability, indexation, site architecture, page speed and Core Web Vitals.
• Partner with Development on structured data, schema, hreflang and international SEO.
• Lead keyword research and content gap analysis across product and editorial content.
• Optimise product descriptions, metadata and editorial content while protecting luxury brand tone.
• Develop internal linking and backlink strategies to grow organic authority.
• Support digital PR and editorial outreach with agency partners.
• Lead GEO and AEO initiatives across AI-driven search platforms.
• Manage SEO agencies, tools and budgets while reporting insights to senior stakeholders.

Skills

SEO strategy

International SEO

Content optimisation

Copywriting

Analytics & GA4

Tools

Google Search Console

Ahrefs

SEMrush

Screaming Frog

GA4

Looker Studio

Job description

Salary: Competitive + Excellent Benefits
Location: London (Hybrid)

About the Role

We're partnering with a leading luxury retail and ecommerce brand to recruit an experienced SEO Specialist to lead its global organic growth strategy.

You’ll combine technical SEO, content and data to grow organic visibility, high-intent traffic and digital revenue across multiple markets, working closely with Editorial, Product, Development, Trade, PR and agency partners.

What You'll Be Doing

• Develop and execute the global SEO strategy against commercial objectives.
• Own SEO KPIs including organic traffic, rankings, CTR and revenue.
• Lead technical SEO audits across crawlability, indexation, site architecture, page speed and Core Web Vitals.
• Partner with Development on structured data, schema, hreflang and international SEO.
• Lead keyword research and content gap analysis across product and editorial content.
• Optimise product descriptions, metadata and editorial content while protecting luxury brand tone.
• Develop internal linking and backlink strategies to grow organic authority.
• Support digital PR and editorial outreach with agency partners.
• Lead GEO and AEO initiatives across AI-driven search platforms.
• Manage SEO agencies, tools and budgets while reporting insights to senior stakeholders.

What We're Looking For

• 5+ years' hands-on SEO experience, ideally within luxury retail, fashion or premium ecommerce.
• Proven track record of delivering measurable organic growth.
• Strong technical SEO knowledge and experience with Google Search Console, Ahrefs, SEMrush and Screaming Frog.
• International SEO experience across multi-market websites.
• Strong content optimisation and copywriting skills with an understanding of luxury brand voice.
• Analytical and commercially minded, with experience using GA4 and Looker Studio.
• Knowledge of digital PR, link building, GEO and AEO.
• Highly organised, proactive and confident influencing senior stakeholders.
• Salesforce experience desirable but not essential.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.