SEO Growth Lead — AI & GEO Strategy

Jaywing; Leeds; On-site; GBP 45,000 - 70,000; Full time

Job summary

Jaywing is seeking a driven SEO Manager to lead client strategies across technical SEO, content and AI-enhanced search. You will guide across on-site and earned media, collaborating with content, PR and social teams to drive growth and demonstrate measurable results.

You will manage budgets, mentor junior staff and present performance insights in client and board reviews, shaping the agency's Organic Media offering in a fast-moving market.

Qualifications

• Deep knowledge of organic search, technical optimization and content strategy.
• Experience with AI-enabled SEO approaches and platforms.
• Ability to lead multi-disciplinary teams and manage client relationships.
• Proven track record delivering growth for clients.

Responsibilities

• Build client SEO strategies covering on-site and earned media actions.
• Lead GEO visibility strategies across AI-generated search results.
• Analyse & report SEO impact, linking tactics to performance changes.
• Present results in monthly and board meetings, strengthening client relationships.
• Integrate client strategies across Organic Media for consistent outcomes.
• Manage budgets and create monthly/quarterly activity plans.
• Utilize AI tools to enhance research, analysis and content workflows.
• Collaborate to enhance the agency's Organic Media offering.

Skills

Technical SEO

AI-powered SEO

Content strategy

Cross-channel collaboration

Leadership / line management

Budgeting & resource planning

Presentation & client communication

Tools

Semrush

Ahrefs

Screaming Frog

Google Search Console

GA4

Looker Studio

Job description

Jaywing is seeking a driven SEO Manager to lead client strategies across technical SEO, content and AI-enhanced search. You will guide across on-site and earned media, collaborating with content, PR and social teams to drive growth and demonstrate measurable results.

You will manage budgets, mentor junior staff and present performance insights in client and board reviews, shaping the agency's Organic Media offering in a fast-moving market.