SEO Director

Digitas UK; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Digitas UK is seeking an experienced SEO Director to lead ambitious global search programmes, maximise visibility, and drive growth for leading brands. You will shape strategic direction, build trusted client partnerships, and guide teams delivering SEO and AI-driven search solutions.

You will work with cross-functional specialists across media, content, analytics, PR, and technology to deliver measurable business impact while evolving the future of search.

Qualifications

• Significant experience developing and leading SEO strategies for large brands.
• Deep expertise across technical SEO, content strategy, and AI-powered search.
• Strong leadership and people management skills with experience coaching teams.
• Proven ability to build trusted client relationships and communicate complex ideas clearly.
• Commercial awareness with experience identifying growth opportunities and contributing to revenue.
• Collaborative and strategic approach balancing long-term vision and delivery.

Responsibilities

• Lead the strategic direction and performance of major SEO accounts, ensuring alignment with client objectives and KPIs.
• Develop and oversee SEO, AI Search, GEO, and AEO strategies that improve visibility and discoverability across evolving search experiences.
• Build strong client relationships as a senior strategic advisor and identify opportunities for long-term growth.
• Lead, coach, and develop a team of SEO professionals to deliver high-quality work.
• Drive innovation by exploring AI, automation, and emerging technologies to improve outcomes.
• Collaborate with Content, PR, Social, Analytics, and other teams to deliver connected search programmes.
• Support business development by contributing strategic expertise to pitches and proposals.

Skills

SEO strategy

Technical SEO

Content strategy

Leadership

Client relationships

Strategic thinking

Job description

Company Description

At Digitas, we harness the power of connection to make positive impact everyday. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways.

We are making positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media.

Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, we’re proud to work with some of the world’s leading brands.

Digitas. Experience the power of connection.

Our Commitment

Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

Company Description

At Digitas, we harness the power of connection to make positive impact everyday. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways.

We are making positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media.

Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, we’re proud to work with some of the world’s leading brands.

Digitas. Experience the power of connection.

Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

Overview

SEO Director

We are hiring an SEO Director to lead some of the most ambitious search programmes in the market, helping global brands maximise visibility, drive growth, and stay ahead in an evolving search landscape. This is a highly influential leadership role where you'll shape strategic direction, build trusted client partnerships, and guide teams delivering outstanding SEO and AI-driven search solutions. Working alongside talented specialists across media, content, analytics, PR, and technology, you'll play a key role in delivering measurable business impact for clients while helping to evolve the future of search.

Responsibilities

What you’ll be doing:

• Lead the strategic direction and performance of major SEO accounts, ensuring work delivers against client objectives, commercial goals, and agreed KPIs.
• Develop and oversee SEO, AI Search, GEO, and AEO strategies that strengthen visibility, authority, and discoverability across evolving search experiences.
• Build strong client relationships as a senior strategic advisor, providing guidance, identifying opportunities, and supporting long-term growth.
• Lead, coach, and develop a team of SEO professionals, creating an environment where people can grow, collaborate, and deliver their best work.
• Drive innovation by identifying new opportunities across AI, automation, integrated search, and emerging technologies that improve client outcomes.
• Partner with teams across Content, PR, Social, Commerce, Analytics, PPC, and Client Services to deliver connected, insight-led search programmes.
• Support business development activities by contributing strategic expertise to pitches, proposals, and client growth opportunities.

Qualifications

Skills we’re looking for:

• Significant experience developing and leading SEO strategies for large brands, ideally within an agency or consultancy environment.
• Deep expertise across technical SEO, content strategy, search performance analysis, and the evolving AI-powered search landscape.
• Strong leadership and people management skills, with experience coaching, mentoring, and supporting team development.
• Proven ability to build trusted client relationships and communicate complex ideas clearly to a range of stakeholders.
• Commercial awareness with experience identifying growth opportunities, developing business cases, and contributing to revenue growth.
• A collaborative and strategic approach, with the ability to balance long‑term vision and day‑to‑day delivery.
• Curiosity, adaptability, and a commitment to continuous learning in a rapidly evolving digital environment.

Additional Information

Digitas offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week.

At Digitas, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence, or a health condition – please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change – building a culture where everyone feels seen, respected, and genuinely included.