SEO Data Analyst: SQL, Python & Dashboards

Twinkl Educational Publishing; United Kingdom; On-site; GBP 45,000 - 65,000; Full time

Job summary

Twinkl Educational Publishing is seeking an experienced SEO Data Analyst to bridge data and actionable insights for our SEO-first site. You will query large datasets with SQL, clean and analyse data with Python, and build dashboards to monitor key SEO metrics.

The role combines hands-on data work with strategic influence, enabling data-driven recommendations and autonomous work in a fast-growing educational resources company.

Qualifications

• Experience building data pipelines to support SEO analytics.
• Strong SQL proficiency for querying large datasets from data warehouses.
• Hands-on Python for data cleaning, analysis and visualisation.

Responsibilities

• Query large datasets from data warehouse using SQL to support SEO metrics.
• Use Python (Pandas/NumPy) to clean, analyse and visualise data.
• Design and maintain dashboards in Data Studio, Tableau or Power BI.
• Analyse SERP landscapes and competitor data to inform content/tech SEO strategies.
• Collaborate with teams to translate data insights into recommendations.
• Design and run SEO tests and experiments; report results clearly.

Skills

SQL

Python

Data viz

GA4/GSC

BigQuery

APIs

Education

Bachelor's degree

Tools

Tableau

Power BI

Google Data Studio

Botify

Sitebulb

Ahrefs

Semrush

Job description

Twinkl Educational Publishing is seeking an experienced SEO Data Analyst to bridge data and actionable insights for our SEO-first site. You will query large datasets with SQL, clean and analyse data with Python, and build dashboards to monitor key SEO metrics.

The role combines hands-on data work with strategic influence, enabling data-driven recommendations and autonomous work in a fast-growing educational resources company.