Senior Social Media Executive

Mountain Warehouse; Greater London; Hybrid; GBP 30,000 - 42,000; Full time

Benefits offered by this job

Hybrid working

Staff discount

Pension scheme

Holiday allowance

Job summary

Mountain Warehouse is seeking a Social Media Executive to lead campaigns for Mountain Warehouse, Animal and EMS. Based in London with hybrid working, you will craft social content, manage influencer partnerships and coordinate creative across channels to grow our audiences.

You will collaborate with Buying and Marketing, stay ahead of trends, manage influencer budgets, and deliver engaging storytelling that supports growth in international markets.

Qualifications

• Minimum 3 years’ experience as a Social Media Executive.
• Retail or outdoor industry experience preferred.
• Creative thinker with up-to-date algorithm knowledge.
• Excellent writing, storytelling and communication skills.
• Strong organisational skills and budget management.

Responsibilities

• Develop and execute social media campaigns aligned with goals and values.
• Build relationships with talent agents and influencers.
• Attend meetings with Buying teams and other marketing channels.
• Research and fulfil product orders for VIP gifting and ambassador requests.
• Create social highlights for the fortnightly Coverage Highlights presentation.
• Direct the bi-monthly social media photoshoot.
• Liaise with product teams to include hero lines in monthly schedules.
• Develop social schedules and creative content ideas.
• Collaborate with graphics teams on artwork briefs.
• Coordinate paid and gifted influencer opportunities.
• Brainstorm campaigns and coordinate media/ambassador events.
• Report influencer activity via our influencer platform.
• Stay updated on industry trends and competitor activity.

Skills

Social media

Influencer partnerships

Content writing

Campaign planning

Budget management

Communication

Organisation

Job description

Description Reporting to the Head of PR & Brand Communications, you will play an integral role in delivering the Social Media strategy for Mountain Warehouse, Animal and EMS. You will be working within a busy social and PR environment, growing the social presence for our long-established brands. You will play a key role within our rapidly expanding team, working not only in the UK market but also in growth areas such as North America, Europe, and Asia Pacific. You will work closely with various internal teams, media outlets, and influencers to deliver compelling campaigns that resonate with our broad audiences.

Department: Marketing

Location: London

Key Responsibilities

• Working closely with the Head of PR & Brand Communications to develop and execute social media campaigns that align with our goals and values.
• Building and maintaining relationships with talent agents and influencers.
• Attending meetings with key internal stakeholders such as Buying teams and other marketing channels.
• Staying on top of key social trends, viral news, and opportunities. Sharing updates with senior team members.
• Researching and fulfilling product orders for VIP gifting, ambassador requests and influencer partnerships.
• Creating social highlights for the fortnightly Coverage Highlights presentation.
• Directing the bi-monthly social media photoshoot.
• Liaising with product teams to ensure hero lines are included in monthly social schedules.
• Developing social media schedules and planning creative content ideas.
• Working closely with the graphics teams to create artwork briefs.
• Collaborating closely with celebrity agents and brand ambassadors to secure paid and gifted influencer opportunities.
• Brainstorming and developing creative campaign ideas and coordinating media and ambassador events.
• Researching and reporting on all influencer activity via our influencer platform
• Staying updated on industry trends, competitor activities, and algorithm updates.

We Would Like To Meet Someone Who Is

• Minimum of 3 years’ experience working as a Social Media Executive. Ideally, within the retail or outdoor industry.
• A creative thinker and avid multi-channel media consumer who is up to speed on the latest algorithm updates, cultural and consumer-led trends.
• Who is incredibly organised.
• Passionate about social media with endless creative ideas for engaging, shareable and innovative content and collaborations.
• Lots of experience in creative/content writing and negotiating with influencers and their agents.
• A love for social media and an eye for imaginative content across multiple platforms.
• Exceptional writing and storytelling skills with an eye for detail.
• Excellent communication and organisational skills.
• Capable of managing the monthly influencer budget.
• An enthusiastic individual who is self-motivated with a proactive attitude.
• A passion for the outdoors.

Benefits

• Competitive salary and benefits package
• Hybrid working, 3 days in London based office & 2 working from home
• Holiday allowance
• 50% staff discount & 25% for family and friends
• Pension scheme