Senior Sales Strategy and Operations Lead

Channel 4; Greater London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading media company in Greater London is seeking a Senior Sales Strategy and Operations Lead to enhance sales productivity and operational efficiency. In this role, you will partner with various teams on strategic initiatives to drive revenue growth. The ideal candidate will have significant experience in sales or business operations, strong analytical skills, and proficiency in tools like Power BI and SQL. This position is crucial in implementing effective sales strategies and ensuring alignment across departments.

Qualifications

• Significant experience in sales operations or similar roles.
• Hands-on experience with analytical tools for data visualization.
• Ability to influence and collaborate across business units.

Responsibilities

• Partner with cross-functional teams to increase sales productivity.
• Develop reporting and forecasting analyses for sales.
• Lead annual and quarterly sales planning processes.
• Conduct strategic market analyses to formulate go-to-market plans.

Skills

Analytical skills

Data manipulation skills

Communication skills

Prioritization and organization skills

Team Player

Tools

Power BI

SQL

Excel

Python

CRM platforms

Job description

Job Title: Senior Sales Strategy and Operations Lead

Reports to: Head of Business Operations & Revenue Innovation

Department: Channel 4 Sales

Location: London

Job Grade: L2

JOB PURPOSE

Our Business Operations team is seeking a strong strategy and operations individual to partner closely with Channel 4 Sales team. This is a pivotal role in driving sales rigor, providing actionable business insights, and propelling sales strategy alongside the Sales Leadership team.

The Senior Sales Strategy and Operations Lead will engage in a range of diverse and exciting special projects, from designing sales processes to owning key strategic initiatives that will power the growth of Channel 4 revenues.

KEY RESPONSIBILITIES

• Strategic Collaboration: Partner with Sales, Finance, Product, Marketing, and Ad Ops/Tech teams on projects aimed at increasing sales productivity, operational efficiency, and revenue incrementality.
• Reporting & Forecasting: Develop rigorous reporting and forecasting analyses on weekly/ monthly/ quarterly basis to track sales pipeline progress, meeting and pitch velocity, productivity, and growth in existing clients and acquisitions.
• Process Optimization: Build automation and scalability, optimize operational processes, and ensure seamless integration with systems, tools, and technology.
• Rhythm of Business Planning: Lead the annual and quarterly sales planning processes, including the development of business plans in partnership with Sales Leadership, operating models, client segmentation, and resource allocation.
• Go-to-Market Strategies: Develop and recommend strategies for key segments and verticals in close collaboration with senior sales and cross-functional leaders across the commercial team.
• Investment Planning: Build a business vision for sales strategy and structure evolution, and use an analytical approach to identify short and long-term resource needs.
• Market Insights: Conduct strategic market analysis, including competitive landscape assessments, to help formulate go-to-market plans

ESSENTIAL EXPERIENCE & SKILLS

• Significant post-grad working experience with a high proportion of experience working within sales operations, business operations, consulting, investment banking, or similar roles. Experience in TMT, or the digital advertising industry (ideally TV/Video) is preferred.
• Advanced analytical and data-manipulation skills, with hands-on experience using tools such as Power BI, SQL, Excel, Python (for data analysis/automation), and CRM/operational data platforms (e.g., Dynamics, Salesforce, HubSpot) to extract, transform, and visualize complex datasets. Extensive experience using Microsoft Powerpoint.
• Experience working across multiple business units, especially sales and finance, with a proven ability to influence across function and collaborate for successful program implementation.
• Strong strategic thinking and business intuition, excellent analytical skills with a structured problem-solving approach.
• Excellent verbal and written communication abilities.
• Exceptional prioritization and organization skills.
• Comfortable working in ambiguous environments, with a passion to drive change
• Mission first, team player, energy giver
• Proactive, ambitious, practical and get results with urgency, thrive in a fast-paced environment