Senior Retail Strategist

Cheil United Kingdom

England

On-site

GBP 40,000 - 55,000

Full time

14 days+

Application generator

Don’t send a generic resume — generate a resume and cover letter tailored to this exact role.

Get past ATS filters

Benefits offered by this job

25 days holiday

Extra day off for moving house

Extra days off for wedding or Civil Partnership

Discretionary company bonus scheme

Gym membership discount

Group Income Protection

Private medical insurance

Life Assurance

Employee Assistance Programme

Cycle to work scheme

Job summary

A leading creative agency in the United Kingdom is seeking a Senior Retail Strategist to innovate brand experiences. This role involves crafting strategies that blend commercial goals with cultural insights and driving omnichannel solutions for top brands. Candidates should have strong expertise in brand strategy, retail design, and client partnership. Join a dynamic team that thrives on creativity and innovation, with a full-time contract for 1 year and opportunities for extension.

Qualifications

Experience in crafting brand strategies and translating them into experiences.
Ability to drive omnichannel approaches across physical and digital.
Proficiency in strategic thinking applied to physical design and UX.

Responsibilities

Create world-leading retail and experiential solutions.
Drive omnichannel strategies, connecting physical and digital experiences.
Uncover insights and develop innovative ideas in collaboration with clients.

Skills

Brand strategy development

Retail design

Client partnering skills

Digital fluency

Creative innovation

Job description

We’re looking for a Senior Retail Strategist, someone who lives and breathes the future of brand experiences. You’ll shape how people connect with brands in-store and beyond, turning strategy into powerful, tangible experiences.

This is the perfect role for a bold thinker who thrives on innovation and loves pushing creative boundaries. You’ll craft strategies that blend commercial goals with cultural insight, consumer behaviour, and emerging tech to bring fresh, transformative ideas to life in the real world.

This is a 1 year fixed‑term contract in the first instance with a view to being extended.

What the day‑to‑day looks like

You will focus on creating world‑leading retail and experiential solutions, building strategies that inform the design of in‑store executions and brand experiences in the real world. All for one of the world’s largest and most innovative technology companies.

You’ll also help to drive an omnichannel approach, delivering seamless thinking across physical and digital channels.

You’ll be connecting with culture, uncovering insights, imagining ideas, working with clients, writing briefs, playing with new innovations, and right in the thick of development of all kinds – creative, tech, products, business solutions and more.

What we’re looking for

You’ll be a modern and multifaceted retail strategist, as at home developing finely‑honed brand strategy as you are bringing that strategy to life through experiences, and sweating the detail in terms of execution.
You’ll be expert in turning your strategic thinking not just into communications, but also into physical design, UX, CX, products and tech.
You will be a retail‑centric thinker but with digital fluency.
You’ll have client partnering skills to match your strategic ability, enabling you to turn your ideas into action.
You’ll be an enthusiast – excited about what you do and always using that energy to push the envelope in creative innovation.

The Agency

Welcome to Cheil, based in London and Chertsey – A group of thinkers and doers who make things that move.

We build campaigns, shops, robots, one‑of‑a‑kind experiences. Anything that transports people, brands and products rooted in digital innovation. It’s an approach that’s seen us partnering with the likes of Absolut, Coca‑Cola, Samsung and Jaguar Land Rover, creating enduring ideas for any market – and within any medium.

As a full‑service agency we’ve got plenty of experience in shopper marketing, experiential, traditional advertising, social, retail design and sponsorship – awards to show for it, too. In the past few years we’ve earned our share of Cannes Lions, Clios, POPAIs and Kinsale Sharks.

As part of Cheil Worldwide, Cheil UK plays its part in one of the world’s biggest agency networks – comprising 53 offices and eight affiliates in 42 countries globally.

The perks you can take advantage of in return