Senior Programme Communications Lead – Hybrid

Motor Insurers' Bureau; Milton Keynes; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Contributory Pension

Life Assurance

Employee Incentive Scheme

25 days holiday

Holiday purchase scheme

Sports and Social Club

Employee Assistance Programme

Mental health resources

Job summary

Motor Insurers' Bureau invites applications for a Senior Programme Communications Officer to lead communications for a major technology programme (Intelify) and provide specialist comms support across key member-facing projects.

You will develop integrated plans, craft clear narratives, manage external launches and coordinate across brands, teams and stakeholders in a hybrid role based in Milton Keynes or London.

Qualifications

• Experience in delivering communications within large programmes, transformations or complex project environments.
• Confidence to engage with internal and external stakeholders at all levels and build and maintain positive relationships.
• Excellent copywriting and editing skills across all media types such as print, digital, social and strong ability to turn complex messages into simple and engaging content.
• Solid analysis and evaluation skills to help inform new communications and future campaigns.
• Ability to identify and develop a great story.
• Proactive and a strong ability to manage multiple demands.

Responsibilities

• Lead on the communications strategy for the programme aimed at helping members and stakeholders understand, prepare for and adopt the changes that Intelify will bring.
• Build and maintain an integrated communications plan aligned to programme milestones, delivery roadmap and key events and measure and report on effectiveness.
• Develop the programme story, key messages and consistent narrative that explains the vision, benefits, progress and decisions throughout the programme lifecycle.
• Coordinate messaging consistency and communications quality across the programme.
• Produce materials for demonstrations, showcases, FAQs and toolkits and outsource creative content generation where needed
• Plan and deliver communications surrounding demonstrations, launches, workshops and other events.
• Lead on communications for the external launch of Intelify to members and the wider industry.
• Manage the schedule for member comms for IFB and write and build branded member emails to support key projects within the IFB.
• Take joint responsibility with other Senior Comms and Campaign Officers for creating and publishing content on digital channels across our brands, including intranet, digital screens, websites and social media.

Skills

Communications strategy

Stakeholder engagement

Copywriting

Campaign management

Media relations

Project management

Job description

Motor Insurers' Bureau invites applications for a Senior Programme Communications Officer to lead communications for a major technology programme (Intelify) and provide specialist comms support across key member-facing projects.

You will develop integrated plans, craft clear narratives, manage external launches and coordinate across brands, teams and stakeholders in a hybrid role based in Milton Keynes or London.