Senior Product Marketing Manager, Payments

Sage; Newcastle upon Tyne; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

Sage is seeking a Senior Product Marketing Manager for its Payments solutions. This role focuses on developing marketing strategies that meet the evolving needs of small businesses regarding payments, cash flow, and invoicing. Join us in shaping the future of payments for small business owners and take on a key position that influences product development and market adoption.

Benefits

Work away scheme for up to 10 weeks a year

On-going training and professional development

5 paid days yearly to volunteer through our Sage Foundation

Flexible work patterns and hybrid working

Qualifications

• Experience in Product Marketing, ideally in fintech, B2B SaaS, or payments.
• Proven track record in go-to-market execution and competitive positioning.

Responsibilities

• Own the go-to-market strategy for payments solutions.
• Develop differentiated messaging and positioning for payments offerings.
• Collaborate with cross-functional teams to align product strategy.

Skills

Strategic thinking

Customer-obsessed

Stakeholder management

Market research

Education

Experience in Product Marketing

Experience in fintech or B2B SaaS

Job description

Senior Product Marketing Manager, Payments

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Senior Product Marketing Manager, Payments

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At Sage, we’re on a mission to radically simplify how small businesses manage their money, starting with how they get paid. We’re looking for a Senior Product Marketing Manager to lead marketing for our Payments solutions in the Small Business segment. Reporting to the Head of Product Marketing for Small Business, this role is perfect for someone who’s passionate about small business, wants to disrupt the status quo with bold thinking and deep customer empathy.

What You’ll Do

As the small business PMM focussed on payments, you'll own the go-to-market strategy for our payments and expenses workflows, ensuring we meet the evolving needs of small business owners around cash flow, invoicing, and getting paid faster. You’ll uncover insights through customer and market research, and use those insights to craft compelling positioning, messaging, and launch strategies.

You’ll collaborate closely with Product, GTM, and Commercial teams to bring new payment features to market and drive adoption. From developing value propositions that clearly articulate our differentiators to influencing product roadmaps that help our teams win, you’ll be the voice of the customer and the market inside Sage.

Location - Hybrid, 3 days per week out of our London or Newcastle office.

What you'll do?

• Lead research to understand how small businesses manage payments and identify market opportunities.
• Develop differentiated messaging and positioning for our payments offerings.
• Drive launch planning and go-to-market strategies for new features, integrations, and regions.
• Collaborate with cross-functional teams to align product strategy and marketing execution.
• Build and maintain a portfolio of enablement and thought leadership content.
• Measure and optimize product marketing effectiveness.

What We’re Looking For:

• Experience in Product Marketing, ideally in fintech, B2B SaaS, or payments.
• Strong grasp of the payments ecosystem invoicing, processing, reconciliation, or cash flow solutions.
• A strategic thinker who’s customer-obsessed and passionate about elevating the small business experience.
• Proven track record in go-to-market execution, competitive positioning, and influencing cross-functional teams.
• Excellent communicator with strong stakeholder management skills and a bias for action.
• Curious, adaptable, and excited by the challenge of building and scaling products in a fast-paced environment.

Your benefits (Only Applicable for UK Based Roles)

Benefits video – https://youtu.be/TCMtTYUUiuU

• Work away scheme for up to 10 weeks a year
• On-going training and professional development
• Paid 5 days yearly to volunteer through our Sage Foundation
• Flexible work patterns and hybrid working

Why Join Us?

This is more than a marketing role, it’s an opportunity to shape the future of small business payments. If you’re looking to challenge convention, move quickly, and help millions of entrepreneurs thrive, we’d love to hear from you.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Accounting, Software Development, and IT Services and IT Consulting

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