Senior Product Manager, Subscriptions & Ecommerce

TechByte Talent Ltd; Greater London; On-site; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Senior stakeholder exposure

Career growth

Benefits to be confirmed

Job summary

TechByte Talent Ltd. seeks a Senior Product Manager to own the ecommerce and subscription experience from first visit to renewal.

You will work with Marketing and the web team to set strategy for growth and conversion, using data and experimentation to improve acquisition, onboarding, retention and revenue per customer. This high-impact role offers ownership of the roadmap, allows shaping product direction, and requires collaboration with senior stakeholders to drive measurable commercial

Qualifications

• Proven product management in a subscription SaaS or ecommerce setting.
• Track record of improving conversion, retention and recurring revenue.
• Strong understanding of subscription lifecycle: acquisition, onboarding, renewals and churn.
• Hands-on with web/checkout optimization and experimentation tools.
• Data-driven decisions using analytics platforms (GA4, Mixpanel, Amplitude or similar).

Responsibilities

• Own product vision, strategy and roadmap for ecommerce and subscription journeys.
• Drive conversion, AOV and CLV across website, basket and checkout.
• Lead subscription product design including pricing, packaging and renewals.
• Collaborate with Marketing to improve funnels and landing experiences.
• Partner with engineering, design and data to deliver features rapidly.
• Run structured experimentation: A/B and multivariate testing.
• Analyse funnel metrics, churn and customer insights to prioritize backlog.
• Define KPIs and report progress to senior leadership.
• Manage product backlog with clear requirements and acceptance criteria.

Skills

Product strategy

Analytics-driven

A/B testing

Stakeholder management

Ecommerce optimization

Subscription business

Cross-functional leadership

Roadmapping

Job description

Our client is a well-established UK online platform providing company formation, compliance and accounting services to start-ups, small businesses and entrepreneurs. They serve a large and growing customer base through a subscription-led model and are investing heavily in their digital product and ecommerce experience.

The role

They are looking for a Senior Product Manager to own the ecommerce and subscription experience from first visit through to purchase, renewal and expansion. Working directly with Marketing and the web team, you will lead product strategy for growth and conversion, using data and experimentation to improve acquisition, onboarding, retention and revenue per customer.

This is a high-impact role with real ownership. You will shape the roadmap, influence senior stakeholders and drive measurable commercial outcomes.

Key responsibilities

• Own the product vision, strategy and roadmap for the ecommerce and subscription journey, aligned to commercial goals
• Drive conversion, average order value and customer lifetime value across the website, basket and checkout
• Lead the design and optimisation of subscription products, including pricing, packaging, trials, upgrades, renewals and cancellation flows
• Work in close partnership with Marketing to improve funnel performance, landing experiences and customer acquisition
• Collaborate with the web team, engineering, design and data to deliver and iterate on features at pace
• Run a structured experimentation programme, including A/B and multivariate testing, and use the results to make decisions
• Analyse customer behaviour, funnel metrics and churn to identify opportunities and prioritise the backlog
• Gather customer insight through research, feedback and usage data to understand needs and pain points
• Define and track clear KPIs and report on progress to senior leadership
• Manage and prioritise the product backlog, writing clear requirements and acceptance criteria
• Partner with Customer Support, Operations and Finance to ensure a smooth end-to-end customer and billing experience

About you

• Proven product management experience in a subscription-based SaaS environment, experience in an ecommerce environment nice-to-have
• A track record of improving conversion, retention and recurring revenue
• Strong understanding of the subscription lifecycle, including acquisition, onboarding, billing, renewals and churn reduction
• Hands-on experience with web and checkout optimisation and with experimentation tools and methods
• Confident use of analytics tools and data to drive decisions (for example GA4, Mixpanel, Amplitude or similar)
• Experience working closely with Marketing, design and engineering teams in an agile setting
• Excellent stakeholder management and communication skills, with the ability to influence at senior level
• A commercially minded, outcome-focused approach to product
• Experience with payment, billing or subscription management platforms
• Background in B2B or SMB-focused digital services
• Experience in a regulated or compliance-related sector, such as fintech, accounting or legal services
• Familiarity with CRO, SEO and personalisation techniques
• Experience mentoring or leading other product team members

What’s on offer

• The chance to own a business-critical area of a growing, subscription-led digital business
• Genuine influence over product direction with senior visibility
• Further benefits to be confirmed by the client